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How much for an hour of your time?
By Kevin Rogers
In Blog, Freelancing Posted

How much for an hour of your time?

So… today is my birthday!Aw, thanks. That means a lot coming from you. Not like those total strangers who DM you the same exact heartfelt happy birthday as the last 4 years… It started out [...]

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EP 214:  Wisdom Tree – Frank McKinney “I trained my brain to toggle between right and left.”
By Kevin Rogers
In CCR, Podcast, Wisdom Tree Posted

EP 214: Wisdom Tree – Frank McKinney “I trained my brain to toggle between right and left.”

 

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Big name clients are cool and all, if…
By Kevin Rogers
In Blog, Freelancing Posted

Big name clients are cool and all, if…

If there’s one thing most freelancers want, it’s to work with high end clients. The hero’s journey of a freelancer starts out in the muddy pits of “I’ll take what I [...]

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Are you “going big” or just burning out?
By Kevin Rogers
In Blog, Freelancing Posted

Are you “going big” or just burning out?

A coaching student asked me: “How do I know when I’m working ‘too much?’” Good question, actually.  The answer is personal… based on what we want – and need – at that time. However, [...]

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EP 213:  Coffee With Kev – The 3 moments freelance copywriting suddenly clicked in my brain
By Kevin Rogers
In CCR, Coffee with Kev, Podcast Posted

EP 213: Coffee With Kev – The 3 moments freelance copywriting suddenly clicked in my brain

 

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The “make or break” part of freelancing no one prepared you for
By Kevin Rogers
In Blog, Freelancing Posted

The “make or break” part of freelancing no one prepared you for

There’s a problem freelancers face when it comes to personal productivity:  Knowing how to use our time! It seems so elementary, but it’s understandable why we struggle with this. Because, [...]

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EP 212:  New Breed – The Copywriter’s Edge For Landing Publicity with Selena Soo
By Kevin Rogers
In CCR, New Breed, Podcast Posted

EP 212: New Breed – The Copywriter’s Edge For Landing Publicity with Selena Soo

 

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The #1 reason talented freelancers struggle to choose a direction
By Kevin Rogers
In Blog, Freelancing Posted

The #1 reason talented freelancers struggle to choose a direction

  Is Clubhouse the next Periscope? It’s funny the choices we have to make these days about how to use our time… where to put our attention… who deserves our energy. Some people are eager to give [...]

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How (and when) to seek a personal copywriting mentor
By Kevin Rogers
In Blog, Freelancing Posted

How (and when) to seek a personal copywriting mentor

A member of Copy Chief posted a thread this week to say that they were feeling frustrated and overwhelmed. They didn’t understand why copywriting seemed to come easily to others, but felt like a [...]

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EP 211:  Coffe With Kev – The New Reality of Freelance Copywriting in 2021
By Kevin Rogers
In CCR, Coffee with Kev, Podcast Posted

EP 211: Coffe With Kev – The New Reality of Freelance Copywriting in 2021

 

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Are you still writing ALL the copy in your biz?
By Kevin Rogers
In Blog, Freelancing Posted

Are you still writing ALL the copy in your biz?

I strongly believe every business owner should be their own first copywriter.  No one else has the passion for the product, the market, or understands WHY you created a solution to a problem, [...]

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Creating “escape velocity”
By Kevin Rogers
In Blog, Freelancing Posted

Creating “escape velocity”

I’m not one to dwell on the negative aspects of marketing. You could spend all day there. And many people do.  I’d rather be creating something better, wouldn’t you? It’s amazing that we have the [...]

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EP 210:  Wisdom Tree – Kelly Felix – “I just knew I was going to die”
By Kevin Rogers
In CCR, Podcast, Wisdom Tree Posted

EP 210: Wisdom Tree – Kelly Felix – “I just knew I was going to die”

 

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5 things you need to land your first copywriting gig
By Kevin Rogers
In Blog, Freelancing Posted

5 things you need to land your first copywriting gig

I recently told you about my first paid copywriting gig. How it came from a copywriting forum called The Copywriting Board (the same one I modeled Copy Chief after) and… … how I beat out [...]

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EP 209:  New Breed: Peep Laja – Human Copy Testing with a New Tech Twist
By Kevin Rogers
In CCR, New Breed, Podcast Posted

EP 209: New Breed: Peep Laja – Human Copy Testing with a New Tech Twist

 

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First real copywriting gig
By Kevin Rogers
In Blog, Freelancing Posted

First real copywriting gig

Everyone remembers their first paid gig. It changes you for good.  No matter how big or little the pay, the fact that a person of reasonable intelligence has decided to send you money to perform [...]

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EP 208:  Wisdom Tree: Damian Lanfranchi – “The guy with no Plan B”
By Kevin Rogers
In CCR, Podcast, Wisdom Tree Posted

EP 208: Wisdom Tree: Damian Lanfranchi – “The guy with no Plan B”

 

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5 ways freelance copywriting is different now
By Kevin Rogers
In Blog, Freelancing Posted

5 ways freelance copywriting is different now

You and I both know that hiring a freelance copywriter is not exactly the same as hiring other types of contractors.  That’s because no other contractor will represent a client, their voice, and [...]

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EP 207:  CCR Coffee with Kev – A Small Step Towards The Big Leap
By Kevin Rogers
In CCR, Coffee with Kev, Podcast Posted

EP 207: CCR Coffee with Kev – A Small Step Towards The Big Leap

 

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The big holdup with your website
By Kevin Rogers
In Blog, Freelancing Posted

The big holdup with your website

If your website is taking longer to build than the Taj Mahal, then you’re doing it wrong.  Or, your designer’s doing it wrong. All I can tell you is it’s wrong. I know this, cuz I’ve been there.  [...]

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EP 206:  CCR New Breed – Perry Marshall – “There Will Be Dragons”
By Kevin Rogers
In CCR, New Breed, Podcast Posted

EP 206: CCR New Breed – Perry Marshall – “There Will Be Dragons”

 

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EP 205:  CCR New Breed – The Joy and Chaos of Rebuilding Copy Chief with Kevin Rogers and Rachel Mazza
By Kevin Rogers
In CCR, New Breed, Podcast Posted

EP 205: CCR New Breed – The Joy and Chaos of Rebuilding Copy Chief with Kevin Rogers and Rachel Mazza

 

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Everything I would tell you about copywriting on a long road trip
By Kevin Rogers
In Blog, Freelancing Posted

Everything I would tell you about copywriting on a long road trip

…(as we escaped the law!) Let’s imagine that you and I were thrown together by some random “madcap” movie plotline… Something really zany, like I’ve been falsely accused of a bank [...]

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EP 204:  CCR Wisdom Tree – A conversation with David Deutsch
By Kevin Rogers
In CCR, Podcast, Wisdom Tree Posted

EP 204: CCR Wisdom Tree – A conversation with David Deutsch

 

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It takes 40 gallons of sap…
By Kevin Rogers
In Blog, Freelancing Posted

It takes 40 gallons of sap…

… to produce a single gallon of syrup. I was watching an interview with the great documentary filmmaker, Ken Burns, when he cited that fact.  Of course, that sent me down a three-hour [...]

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EP 203:  CCR New Breed – Dominic Hodgson’s plan to dominate the luxury pet care niche (and beyond)
By Kevin Rogers
In CCR, New Breed, Podcast Posted

EP 203: CCR New Breed – Dominic Hodgson’s plan to dominate the luxury pet care niche (and beyond)

 

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This genius 5-word ad provides the ultimate “zig”
By Kevin Rogers
In Blog, Freelancing Posted

This genius 5-word ad provides the ultimate “zig”

Smack dab in the middle of the most anxious moments (Presidential election coverage) of the most anxious year (uh, this one) on record… where EVERYWHERE you look, EVERYONE is talking a mile a [...]

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EP 202:  CCR Freelancer’s Journey – Chris Orzechowski – “Embrace the work”
By Kevin Rogers
In CCR, Freelancer’s Journey, Podcast Posted

EP 202: CCR Freelancer’s Journey – Chris Orzechowski – “Embrace the work”

 

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The “invisible” reason why sales copy thrives or dies
By Kevin Rogers
In Blog, Freelancing Posted

The “invisible” reason why sales copy thrives or dies

  What makes the difference between a piece of copywriting that stirs a deeply positive emotional reaction in the reader… and one that has them trashing it immediately. Or worse… [...]

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EP 201:  CCR Wisdom Tree – Carline Anglade-Cole – The Copy Control Queen
By Kevin Rogers
In CCR, Podcast, Wisdom Tree Posted

EP 201: CCR Wisdom Tree – Carline Anglade-Cole – The Copy Control Queen

 

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The future of copywriting (happening now!)
By Kevin Rogers
In Blog, Freelancing Posted

The future of copywriting (happening now!)

  A few years ago the direct response copywriting industry had a SERIOUS PROBLEM… There was only one place online for copywriters to connect with clients, and to put it bluntly, the place [...]

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EP 200:  CCR Makeover – The Four New Episode Styles!
By Kevin Rogers
In CCR, Podcast Posted

EP 200: CCR Makeover – The Four New Episode Styles!

 

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“I am so scared to take the leap”
By Kevin Rogers
In Blog, Freelancing Posted

“I am so scared to take the leap”

  My recent post about “Entrepreneurial DNA” really struck a chord.  I heard from subscribers on both sides, some who consider themselves “gamblers” willing to take “risky action in hopes of [...]

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EP 199: If Brands Told Jokes with Adam Hunt of White Label Comedy
By Kevin Rogers
In CCR, Podcast Posted

EP 199: If Brands Told Jokes with Adam Hunt of White Label Comedy

 

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Finding your voice
By Kevin Rogers
In Blog, Freelancing Posted

Finding your voice

  In 1962, a seven-year-old boy named Edward boarded a ship with his family and sailed from the life he knew in Holland to a new life in America. The family had no money. All their [...]

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EP 198: 5 Things I Wish I’d Known As A New Copywriter
By Kevin Rogers
In CCR, Podcast Posted

EP 198: 5 Things I Wish I’d Known As A New Copywriter

 

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The entrepreneur’s “DNA test” (which type are you?)
By Kevin Rogers
In Blog, Freelancing Posted

The entrepreneur’s “DNA test” (which type are you?)

  Wanna know what defines an entrepreneur? It isn’t the “billion dollar” ideas… Or the scrappy rebelliousness… Or even the ability to create revenue. Those things are inherent in most [...]

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EP 197: Can Harmon Brothers make stock tips funny? (ad breakdown with creators)
By Kevin Rogers
In CCR, Podcast Posted

EP 197: Can Harmon Brothers make stock tips funny? (ad breakdown with creators)

 

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The #1 instinct of a great copywriter?
By Kevin Rogers
In Blog, Freelancing Posted

The #1 instinct of a great copywriter?

  Rather than tell you the answer, I’d like to show you… by sharing this incredible exchange between a member of my community who left nursing to become a freelance copywriter, and a [...]

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EP 196: Realities of California’s new AB 5 “freelancing law” with Peter Hoppenfeld
By Kevin Rogers
In CCR, Podcast Posted

EP 196: Realities of California’s new AB 5 “freelancing law” with Peter Hoppenfeld

 

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If writing copy is just not clicking for you…
By Kevin Rogers
In Blog, Freelancing Posted

If writing copy is just not clicking for you…

  I bought an acoustic guitar from a pawn shop in Louisville, KY. This was around 1994. I was living on the road, touring the comedy circuit, with lots of time to kill between shows.  [...]

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EP 195: Mike Rinard’s (it was ugly for a minute) Freelancing Journey
By Kevin Rogers
In CCR, Podcast Posted

EP 195: Mike Rinard’s (it was ugly for a minute) Freelancing Journey

 

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5 things I wish I knew when I started writing copy
By Kevin Rogers
In Blog, Freelancing Posted

5 things I wish I knew when I started writing copy

It thrills me to meet new copywriters at their enthusiastic best.  I love guiding them through to the next levels, helping them avoid the nasty traps that derail progress. Looking back to when I [...]

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Ep 194: From Old School Hustle To Internet Marketing Muscle with Jay Jackson
By Kevin Rogers
In CCR, Podcast Posted

Ep 194: From Old School Hustle To Internet Marketing Muscle with Jay Jackson

 

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(FIRST LOOK) THE ADVANCED COPY CREATION BLUEPRINT
By Kevin Rogers
In Blog, Freelancing Posted

(FIRST LOOK) THE ADVANCED COPY CREATION BLUEPRINT

Ever done this one? You block a day on your calendar to write sales copy. You’ve pushed off starting a bit perhaps, but you know what you’re doing… there’s still plenty of time to get it done on [...]

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Ep 193: The Art of The One-Sided Conversation (5-min coffee break)
By Kevin Rogers
In CCR, Podcast Posted

Ep 193: The Art of The One-Sided Conversation (5-min coffee break)

 

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The brutally honest style of critique I adore…
By Kevin Rogers
In Blog, Freelancing Posted

The brutally honest style of critique I adore…

Back in 1990, I drove almost nonstop from my barely furnished apartment in Clearwater, Florida, up and over to Dothan, Alabama for my first ever road gig as a comic. I was still trying to make it [...]

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Ep 192: Igniting Your Freelancing Moxie with Lorrie Morgan
By Kevin Rogers
In CCR, Podcast Posted

Ep 192: Igniting Your Freelancing Moxie with Lorrie Morgan

 

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ohhhh, change is gonna do ya good
By Kevin Rogers
In Blog, Freelancing Posted

ohhhh, change is gonna do ya good

  That line from Elton John’s “Honky Cat” has been ringing in my head lately. The song is about a guy who grew up on the farm with dreams of moving to the big city…   When I look back, [...]

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Ep 191: More time for the “big buck stuff” with Ashlee Berghoff
By Kevin Rogers
In CCR, Podcast Posted

Ep 191: More time for the “big buck stuff” with Ashlee Berghoff

 

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What “freedom away from something” looks like
By Kevin Rogers
In Blog, Freelancing Posted

What “freedom away from something” looks like

On a trip to Los Angeles, I came across the car wash where I had a conversation with a famous stranger that changed my life forever. (Here’s the story as I told John Lee Dumas on this [...]

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Ep 105: My Secret About Handling Money with Kevin Rogers
By Kevin Rogers
In CCR, Podcast Posted

Ep 105: My Secret About Handling Money with Kevin Rogers

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Ep 100: The Unique Strategy of Preeminence with Eric Bakey
By Kevin Rogers
In CCR, Podcast Posted

Ep 100: The Unique Strategy of Preeminence with Eric Bakey

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Ep 157: Perry Marshall – Fix This Mistake When Using The 80/20 In Your Business
By Kevin Rogers
In Podcast, TAM Posted

Ep 157: Perry Marshall – Fix This Mistake When Using The 80/20 In Your Business

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Ep 99: The Secret Selling Power of “Tutorial Videos” with David Power
By Kevin Rogers
In CCR, Podcast Posted

Ep 99: The Secret Selling Power of “Tutorial Videos” with David Power

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Ep 156: How Ryan Levesque is Revolutionizing Direct Response Marketing – Again
By Kevin Rogers
In Podcast, TAM Posted

Ep 156: How Ryan Levesque is Revolutionizing Direct Response Marketing – Again

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Ep 155: Tepsii – The “Dynamic Avatar Method” For Writing High-Converting Copy
By Kevin Rogers
In Podcast, TAM Posted

Ep 155: Tepsii – The “Dynamic Avatar Method” For Writing High-Converting Copy

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Ep 98: Selling Through Case Studies with Brian McCarthy
By Kevin Rogers
In CCR, Podcast Posted

Ep 98: Selling Through Case Studies with Brian McCarthy

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Ep 97: Avoid These Copywriter Career Killers with Angie Colee
By Kevin Rogers
In CCR, Podcast Posted

Ep 97: Avoid These Copywriter Career Killers with Angie Colee

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Ep 96: Breaking Down Big Ideas Behind Million Dollar Ad Campaigns (with an All Star Copy Panel)
By Kevin Rogers
In CCR, Podcast Posted

Ep 96: Breaking Down Big Ideas Behind Million Dollar Ad Campaigns (with an All Star Copy Panel)

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Ep 154: Bond Halbert – Copy Secrets From A Legend In Direct Response
By Kevin Rogers
In Podcast, TAM Posted

Ep 154: Bond Halbert – Copy Secrets From A Legend In Direct Response

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CCR Ep 95: Big Deck Copywriting (with Elin Marie)
By Kevin Rogers
In CCR, Podcast Posted

CCR Ep 95: Big Deck Copywriting (with Elin Marie)

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CCR094: Should you charge hourly or project rates? (with John Hays)
By Kevin Rogers
In CCR, Podcast Posted

CCR094: Should you charge hourly or project rates? (with John Hays)

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Ep 153: Ron Douglas – How To Get Rich “Stealing” Recipes
By Kevin Rogers
In Podcast, TAM Posted

Ep 153: Ron Douglas – How To Get Rich “Stealing” Recipes

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Ep 93: The Simple LinkedIn “Twist” For Connecting With Your Best Prospects with Irene Scott
By Kevin Rogers
In CCR, Podcast Posted

Ep 93: The Simple LinkedIn “Twist” For Connecting With Your Best Prospects with Irene Scott

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Ep 152: Michael Hauge – 5 Mistakes of Ordinary Storytellers
By Kevin Rogers
In Podcast, TAM Posted

Ep 152: Michael Hauge – 5 Mistakes of Ordinary Storytellers

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Ep 92: The Dark Side of Landing a Dream Gig with Gerald McDonald
By Kevin Rogers
In CCR, Podcast Posted

Ep 92: The Dark Side of Landing a Dream Gig with Gerald McDonald

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Ep 151: Laura Belgray – How To Steal Attention With Strange Copy (Then Keep It With Good Writing)
By Kevin Rogers
In Podcast, TAM Posted

Ep 151: Laura Belgray – How To Steal Attention With Strange Copy (Then Keep It With Good Writing)

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Ep 91: How Copy Can Save Your PPC Campaigns (AdWords Case Study) with Zach Goldie
By Kevin Rogers
In CCR, Podcast Posted

Ep 91: How Copy Can Save Your PPC Campaigns (AdWords Case Study) with Zach Goldie

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Ep 150: Bushra Azhar – The Reverse Sign Up Method For Building A List of Buyers
By Kevin Rogers
In Podcast, TAM Posted

Ep 150: Bushra Azhar – The Reverse Sign Up Method For Building A List of Buyers

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Ep 90: The Magic of “Paid On Results” Offers with Ross O’Lochlainn
By Kevin Rogers
In CCR, Podcast Posted

Ep 90: The Magic of “Paid On Results” Offers with Ross O’Lochlainn

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Ep 149: Jon Stoltzfus – The Most In-Demand Copywriter On The Planet Right Now
By Kevin Rogers
In Podcast, TAM Posted

Ep 149: Jon Stoltzfus – The Most In-Demand Copywriter On The Planet Right Now

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Ep 89: All In With One Copy Client? The Pros And Cons with Carolynn Ananian
By Kevin Rogers
In CCR, Podcast Posted

Ep 89: All In With One Copy Client? The Pros And Cons with Carolynn Ananian

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Ep 148: Justin Brooke – How To Make (And Keep) A Bunch Of Money With Cold Traffic Ad Buys
By Kevin Rogers
In Podcast, TAM Posted

Ep 148: Justin Brooke – How To Make (And Keep) A Bunch Of Money With Cold Traffic Ad Buys

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Ep 88: Creating Automatic Habits For Better Creativity with Nate Dye
By Kevin Rogers
In CCR, Podcast Posted

Ep 88: Creating Automatic Habits For Better Creativity with Nate Dye

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Ep 147: Mike Morgan – An Introvert’s Path To Copywriting Royalty Status
By Kevin Rogers
In Podcast, TAM Posted

Ep 147: Mike Morgan – An Introvert’s Path To Copywriting Royalty Status

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Ep 87: Allison Carpio – The Naked Truth About What Motivates Your Customer Avatars
By Kevin Rogers
In CCR, Podcast Posted

Ep 87: Allison Carpio – The Naked Truth About What Motivates Your Customer Avatars

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Ep 146: James Schramko – How To Work Less And Earn More
By Kevin Rogers
In Podcast, TAM Posted

Ep 146: James Schramko – How To Work Less And Earn More

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Ep 86: Next Level Testimonials Using A Simple Story Technique with Scott McKinstry
By Kevin Rogers
In CCR, Podcast Posted

Ep 86: Next Level Testimonials Using A Simple Story Technique with Scott McKinstry

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Ep 145: Aaron DeHoog – The Invisible Force Behind A 12MM Sales Day
By Kevin Rogers
In Podcast, TAM Posted

Ep 145: Aaron DeHoog – The Invisible Force Behind A 12MM Sales Day

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Ep 85: Rebecca Rosman – How To Show Up Big On Your First Copy Gig
By Kevin Rogers
In CCR, Podcast Posted

Ep 85: Rebecca Rosman – How To Show Up Big On Your First Copy Gig

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Ep 144: Carline Anglade-Cole – Sex, Drugs and Writing Controls
By Kevin Rogers
In Podcast, TAM Posted

Ep 144: Carline Anglade-Cole – Sex, Drugs and Writing Controls

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Ep 84: Matt Mason – From Zero Freelance Gigs To Being Courted By The Big Publishers
By Kevin Rogers
In CCR, Podcast Posted

Ep 84: Matt Mason – From Zero Freelance Gigs To Being Courted By The Big Publishers

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Ep 143: Tom Breeze – How To Capture YouTube Viewers Before They “Skip” Your Ad
By Kevin Rogers
In Podcast, TAM Posted

Ep 143: Tom Breeze – How To Capture YouTube Viewers Before They “Skip” Your Ad

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Ep 83: Building your authority as a freelancer (even if you’re new-ish) with Melanie Warren
By Kevin Rogers
In CCR, Podcast Posted

Ep 83: Building your authority as a freelancer (even if you’re new-ish) with Melanie Warren

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Ep 142: Andrew Lermsider – 5 Easy Fixes That Instantly Boost Revenue on Your Website
By Kevin Rogers
In Podcast, TAM Posted

Ep 142: Andrew Lermsider – 5 Easy Fixes That Instantly Boost Revenue on Your Website

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Ep 82: FB Ads Case Study: 20K To 60K Per Month In 7 Months (Part 2)
By Kevin Rogers
In CCR, Podcast Posted

Ep 82: FB Ads Case Study: 20K To 60K Per Month In 7 Months (Part 2)

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Ep 141: Justin Blackman – What Justin Learned Writing 100 Headlines A Day (For 100 Days)
By Kevin Rogers
In Podcast, TAM Posted

Ep 141: Justin Blackman – What Justin Learned Writing 100 Headlines A Day (For 100 Days)

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Ep 81: FB Ads Case Study: 20K to 60K Per Month In 7 Months with Mike Rinard
By Kevin Rogers
In CCR, Podcast Posted

Ep 81: FB Ads Case Study: 20K to 60K Per Month In 7 Months with Mike Rinard

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[TAM] Ep 140: Elin Marie – Elin’s Ten Step Control-Beating Copy Process
By Kevin Rogers
In Podcast, TAM Posted

[TAM] Ep 140: Elin Marie – Elin’s Ten Step Control-Beating Copy Process

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[CCR] Ep 80: Can Your Passion Hobby Be Your Business? (Case study with Craig Beckta)
By Kevin Rogers
In CCR, Podcast Posted

[CCR] Ep 80: Can Your Passion Hobby Be Your Business? (Case study with Craig Beckta)

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[TAM] Ep 139: My Best Advice For Freelancers
By Kevin Rogers
In Podcast, TAM Posted

[TAM] Ep 139: My Best Advice For Freelancers

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[CCR] Ep 79: 100 Chiefs Check Into A Hotel…
By Kevin Rogers
In CCR, Podcast Posted

[CCR] Ep 79: 100 Chiefs Check Into A Hotel…

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Ep 138: Erik Stafford – Attention-Grabbing Design Secrets That’ll Beef Up Your Sales Message
By Kevin Rogers
In Podcast, TAM Posted

Ep 138: Erik Stafford – Attention-Grabbing Design Secrets That’ll Beef Up Your Sales Message

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Ep 78: The “FIRE” Formula For Finding Your Market’s Biggest Needs with Catie Harris
By Kevin Rogers
In CCR, Podcast Posted

Ep 78: The “FIRE” Formula For Finding Your Market’s Biggest Needs with Catie Harris

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Ep 137: Susan Berkley – Sharpen Your “Spoken Image” With The Industry’s Top Voice Coach
By Kevin Rogers
In Podcast, TAM Posted

Ep 137: Susan Berkley – Sharpen Your “Spoken Image” With The Industry’s Top Voice Coach

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Ep 77: The “Remarketing Generator” Method To Getting Cheaper Clicks with Matt Ambrose
By Kevin Rogers
In CCR, Podcast Posted

Ep 77: The “Remarketing Generator” Method To Getting Cheaper Clicks with Matt Ambrose

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Ep 136: Hollis Carter – From Rafting Guide To Top Level Biz Consultant
By Kevin Rogers
In Podcast, TAM Posted

Ep 136: Hollis Carter – From Rafting Guide To Top Level Biz Consultant

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Ep 76: Money-Making Health Headline Strategies with Jason Rutkowski
By Kevin Rogers
In CCR, Podcast Posted

Ep 76: Money-Making Health Headline Strategies with Jason Rutkowski

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Ep 75: How You Can Use Basic Songwriting Principles To Guarantee Powerful Copy with Addison Rice (Part 2)
By Kevin Rogers
In CCR, Podcast Posted

Ep 75: How You Can Use Basic Songwriting Principles To Guarantee Powerful Copy with Addison Rice (Part 2)

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Ep 135: Marketing Masters Highlights with John Carlton, Todd Brown and Joe Schriefer
By Kevin Rogers
In Podcast, TAM Posted

Ep 135: Marketing Masters Highlights with John Carlton, Todd Brown and Joe Schriefer

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Ep 74: How You Can Use Basic Songwriting Principles To Guarantee Powerful Copy with Addison Rice
By Kevin Rogers
In CCR, Podcast Posted

Ep 74: How You Can Use Basic Songwriting Principles To Guarantee Powerful Copy with Addison Rice

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Ep 134: Copywriting Legends Highlights with Henry Bingaman, Marcella Allison and Parris Lampropoulos
By Kevin Rogers
In Podcast, TAM Posted

Ep 134: Copywriting Legends Highlights with Henry Bingaman, Marcella Allison and Parris Lampropoulos

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Ep 133: John Forde – Great Leads and Learning From Losers With Agora’s Top Freelancer
By Kevin Rogers
In Podcast, TAM Posted

Ep 133: John Forde – Great Leads and Learning From Losers With Agora’s Top Freelancer

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Ep 73: Freelancer’s Guide To Closing Deals (Part 2) with Casey Stanton
By Kevin Rogers
In CCR, Podcast Posted

Ep 73: Freelancer’s Guide To Closing Deals (Part 2) with Casey Stanton

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Ep 132: Marcella Allison – Why Women Need to Band Together in a Testosterone-Fueled Business World
By Kevin Rogers
In Podcast, TAM Posted

Ep 132: Marcella Allison – Why Women Need to Band Together in a Testosterone-Fueled Business World

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Ep 72: Freelancer’s Guide To Closing Deals (Part 1) with Casey Stanton
By Kevin Rogers
In CCR, Podcast Posted

Ep 72: Freelancer’s Guide To Closing Deals (Part 1) with Casey Stanton

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Ep 006: Joke Writing Tips, Tricks, and Mindset
By Tim Woo
In Podcast, You, But Funny Posted

Ep 006: Joke Writing Tips, Tricks, and Mindset

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Ep 131: Marc Gutman – Better Storytelling From The Guy Oliver Stone Trusted To Find The Best Ones
By Kevin Rogers
In Podcast, TAM Posted

Ep 131: Marc Gutman – Better Storytelling From The Guy Oliver Stone Trusted To Find The Best Ones

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Ep 130: Mark Ford – Hard Lessons From The Most Interesting Man In Direct Response
By Tim Woo
In Podcast, TAM Posted

Ep 130: Mark Ford – Hard Lessons From The Most Interesting Man In Direct Response

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Ep 005: Where To Use All This Stuff?
By Tim Woo
In Podcast, You, But Funny Posted

Ep 005: Where To Use All This Stuff?

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Ep 70: Selling A Million Bucks In Guns Through Email (What Bob Learned) with Bob Conroy
By Tim Woo
In CCR, Podcast Posted

Ep 70: Selling A Million Bucks In Guns Through Email (What Bob Learned) with Bob Conroy

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Ep 004: 4 Ps In Action – TED Talks
By Kevin Rogers
In Podcast, You, But Funny Posted

Ep 004: 4 Ps In Action – TED Talks

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Ep 129: Taylor Welch – The Business-Boosting Power Of Humor And Personality
By Tim Woo
In Podcast, TAM Posted

Ep 129: Taylor Welch – The Business-Boosting Power Of Humor And Personality

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Ep 69: The Secret To Attracting Difference-Making Donations with Abbey Woodcock
By Tim Woo
In CCR, Podcast Posted

Ep 69: The Secret To Attracting Difference-Making Donations with Abbey Woodcock

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Ep 003: All About The 4 Ps
By Kevin Rogers
In Podcast, You, But Funny Posted

Ep 003: All About The 4 Ps

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Ep128: Kris Reid – The Overlooked Selling Power Of Search Rankings
By Tim Woo
In Podcast, TAM Posted

Ep128: Kris Reid – The Overlooked Selling Power Of Search Rankings

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Ep 68: Tjark Hartmann’s Journey From Freelancer To Product Creator
By Tim Woo
In CCR, Podcast Posted

Ep 68: Tjark Hartmann’s Journey From Freelancer To Product Creator

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Ep 002: Humor Blunders & Diving Deeper Into Your Persona
By Kevin Rogers
In Podcast, You, But Funny Posted

Ep 002: Humor Blunders & Diving Deeper Into Your Persona

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Ep 127: Bedros Keuilian – The “Cockweed” Mindset For Rock-Solid Success
By Tim Woo
In Podcast, TAM Posted

Ep 127: Bedros Keuilian – The “Cockweed” Mindset For Rock-Solid Success

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Ep 67: No More “Surveys” – The Sales-Multiplying Power Of Asking Good Questions with Ann Irza
By Tim Woo
In CCR, Podcast Posted

Ep 67: No More “Surveys” – The Sales-Multiplying Power Of Asking Good Questions with Ann Irza

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Ep 001: This Is Fun… And More Important Than Ever
By Kevin Rogers
In Podcast, You, But Funny Posted

Ep 001: This Is Fun… And More Important Than Ever

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Ep 126: Damian Lanfranchi – The Secret To An Entrepreneurial Life That’ll Never Pass You By
By Tim Woo
In Podcast, TAM Posted

Ep 126: Damian Lanfranchi – The Secret To An Entrepreneurial Life That’ll Never Pass You By

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Ep 66: The Hidden Selling Power Of Meme Marketing with Austin Lee
By Tim Woo
In CCR, Podcast Posted

Ep 66: The Hidden Selling Power Of Meme Marketing with Austin Lee

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Ep 65: Beating Back “Writer’s Block” And Finding Your Flow with Angie Colee
By Tim Woo
In CCR, Podcast Posted

Ep 65: Beating Back “Writer’s Block” And Finding Your Flow with Angie Colee

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Ep 125: John Romaniello – Leapfrogging Your Competition With Superior Writing Chops
By Tim Woo
In Podcast, TAM Posted

Ep 125: John Romaniello – Leapfrogging Your Competition With Superior Writing Chops

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Ep 64: Tapping The Deepest Desires Of The $750 Billion Dollar “Over 55” Market with Julie Luedtke
By Tim Woo
In CCR, Podcast Posted

Ep 64: Tapping The Deepest Desires Of The $750 Billion Dollar “Over 55” Market with Julie Luedtke

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Ep 124: Joe Schriefer – How Agora Financial Will Generate $170M This Year (And Why Joe Wants You To Be Their New Copywriter)
By Tim Woo
In Podcast, TAM Posted

Ep 124: Joe Schriefer – How Agora Financial Will Generate $170M This Year (And Why Joe Wants You To Be Their New Copywriter)

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Ep 63: How To Write Visually and Spring Your Sales Copy to Life with Henry Bingaman
By Tim Woo
In CCR, Podcast Posted

Ep 63: How To Write Visually and Spring Your Sales Copy to Life with Henry Bingaman

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Ep 123: Wesley Donehue – Business-Boosting Lessons From The Cut-Throat World Of Crisis Communication
By Tim Woo
In Podcast, TAM Posted

Ep 123: Wesley Donehue – Business-Boosting Lessons From The Cut-Throat World Of Crisis Communication

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Ep 62: How to quickly indoctrinate cold prospects to your product with Amanda “Indoctrinatrix” Foxcroft
By Tim Woo
In CCR, Podcast Posted

Ep 62: How to quickly indoctrinate cold prospects to your product with Amanda “Indoctrinatrix” Foxcroft

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Ep 122: Michael Hauge – Story Secrets Of A Hollywood Script Doctor
By Tim Woo
In Podcast, TAM Posted

Ep 122: Michael Hauge – Story Secrets Of A Hollywood Script Doctor

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Ep 61: The Amazing “Copy-Boarding” Process That Flips Sales Objections into Benefits with Abbey Woodcock
By Tim Woo
In CCR, Podcast Posted

Ep 61: The Amazing “Copy-Boarding” Process That Flips Sales Objections into Benefits with Abbey Woodcock

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Ep 121: Jon Buchan – How To Reach Important People With Humor
By Tim Woo
In Podcast, TAM Posted

Ep 121: Jon Buchan – How To Reach Important People With Humor

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Ep 60: How to avoid “scope creep” in copy projects with Dean Edelson
By Tim Woo
In CCR, Podcast Posted

Ep 60: How to avoid “scope creep” in copy projects with Dean Edelson

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Ep 120: Todd Brown – The E5 Method for Marketing The Big Idea
By Tim Woo
In Podcast, TAM Posted

Ep 120: Todd Brown – The E5 Method for Marketing The Big Idea

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Ep 59: The BAR Method For Addictive Storytelling with Carolynn Ananian
By Tim Woo
In CCR, Podcast Posted

Ep 59: The BAR Method For Addictive Storytelling with Carolynn Ananian

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Ep 119: Anna Selby – The “Dream 50 Secret” To Conquering Social
By Tim Woo
In Podcast, TAM Posted

Ep 119: Anna Selby – The “Dream 50 Secret” To Conquering Social

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Ep 58: How Freelancers Jump To The Next Level (Without Burning Out) with Pete Michaels
By Tim Woo
In CCR, Podcast Posted

Ep 58: How Freelancers Jump To The Next Level (Without Burning Out) with Pete Michaels

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Ep 118: Roy Furr – The PAISA Framework For Writing Rock-Solid Financial Controls
By Tim Woo
In Podcast, TAM Posted

Ep 118: Roy Furr – The PAISA Framework For Writing Rock-Solid Financial Controls

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Ep 57 –  Secrets of a High-Converting Email Affiliate Funnel with Chris Orzechowski
By Tim Woo
In CCR, Podcast Posted

Ep 57 – Secrets of a High-Converting Email Affiliate Funnel with Chris Orzechowski

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Ep 117: Perry Marshall – The “Homer Simpson Trick” For Attracting Your Perfect Prospect
By Tim Woo
In Podcast, TAM Posted

Ep 117: Perry Marshall – The “Homer Simpson Trick” For Attracting Your Perfect Prospect

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Ep 56 –  The Hidden Seductive Power Of Product Descriptions with Angie Colee
By Tim Woo
In CCR, Podcast Posted

Ep 56 – The Hidden Seductive Power Of Product Descriptions with Angie Colee

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Ep 116: Will Hoekenga – The 5 Deadliest Email Sins
By Tim Woo
In Podcast, TAM Posted

Ep 116: Will Hoekenga – The 5 Deadliest Email Sins

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Ep 55 – How To Give (And Get) A Great Interview with Fabienne Raphael
By Tim Woo
In CCR, Podcast Posted

Ep 55 – How To Give (And Get) A Great Interview with Fabienne Raphael

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Ep 115: Tim Castleman – Take My Notes, Please
By Tim Woo
In Podcast, TAM Posted

Ep 115: Tim Castleman – Take My Notes, Please

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Ep 54 – How To Be More Human Through Automation with Mike Rinard
By Tim Woo
In CCR, Podcast Posted

Ep 54 – How To Be More Human Through Automation with Mike Rinard

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Ep 114: Scott Oldford – What a short, strange trip it’s been
By Tim Woo
In Podcast, TAM Posted

Ep 114: Scott Oldford – What a short, strange trip it’s been

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Ep 53 – How to prove your value like a lawyer proves facts with Candice Lazar
By Tim Woo
In CCR, Podcast Posted

Ep 53 – How to prove your value like a lawyer proves facts with Candice Lazar

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Ep 113: Jim Breuer – How The Former SNL Star Revived His Career With Social Media
By Tim Woo
In Podcast, TAM Posted

Ep 113: Jim Breuer – How The Former SNL Star Revived His Career With Social Media

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Ep 52 – How to develop a voice that cannot be ignored with Jody Raynsford
By Tim Woo
In CCR, Podcast Posted

Ep 52 – How to develop a voice that cannot be ignored with Jody Raynsford

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Ep 112: Sean McCabe – The Truth About Monetizing Your Passion, Risk-free
By Tim Woo
In Podcast, TAM Posted

Ep 112: Sean McCabe – The Truth About Monetizing Your Passion, Risk-free

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Ep 51 – What I learned Writing Copy For Frank Oz with Hillary Styles
By Tim Woo
In CCR, Podcast Posted

Ep 51 – What I learned Writing Copy For Frank Oz with Hillary Styles

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Ep 111: Terry Dean – The Truth About The Selling Power Of List Indoctrination
By Tim Woo
In Podcast, TAM Posted

Ep 111: Terry Dean – The Truth About The Selling Power Of List Indoctrination

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Ep 50 – Why you must understand the conscious consumer with Pauline Longdon
By Tim Woo
In CCR, Podcast Posted

Ep 50 – Why you must understand the conscious consumer with Pauline Longdon

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Ep 49 – The Revenue-Boosting Power of Sub-Niching Your Product with Jason Leue
By Tim Woo
In CCR, Podcast Posted

Ep 49 – The Revenue-Boosting Power of Sub-Niching Your Product with Jason Leue

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Ep 110: Jesse Elder – The Truth About Having Nothing To Prove And Nothing To Hide
By Tim Woo
In Podcast, TAM Posted

Ep 110: Jesse Elder – The Truth About Having Nothing To Prove And Nothing To Hide

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Ep 48 – How To Beat Back Impostor Syndrome And Thrive with Max Hamm
By Tim Woo
In CCR, Podcast Posted

Ep 48 – How To Beat Back Impostor Syndrome And Thrive with Max Hamm

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Ep 109: Robert Gibson – The Truth About Giving Your Best
By Tim Woo
In Podcast, TAM Posted

Ep 109: Robert Gibson – The Truth About Giving Your Best

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Ep 47 – The Huge Opportunity Hiding In Short Explainer Videos with Dean Edelson
By Tim Woo
In CCR, Podcast Posted

Ep 47 – The Huge Opportunity Hiding In Short Explainer Videos with Dean Edelson

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Ep 108: Jon Benson – The Truth About Ethical Manipulation
By Tim Woo
In Podcast, TAM Posted

Ep 108: Jon Benson – The Truth About Ethical Manipulation

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Ep 46 – Spice Up Your Messages with “Snapshot Copywriting” with Pete Michaels
By Tim Woo
In CCR, Podcast Posted

Ep 46 – Spice Up Your Messages with “Snapshot Copywriting” with Pete Michaels

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“Best Of” Episode 48: Ivan Misner – Billion Dollar Networking
By Tim Woo
In Podcast, TAM Posted

“Best Of” Episode 48: Ivan Misner – Billion Dollar Networking

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Ep 45 – When To Just Shut Up And Sell with Max Hamm
By Tim Woo
In CCR, Podcast Posted

Ep 45 – When To Just Shut Up And Sell with Max Hamm

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Ep 107: Kim Schwalm – Consistently Beating Control Ads
By Tim Woo
In Podcast, TAM Posted

Ep 107: Kim Schwalm – Consistently Beating Control Ads

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Ep 44 – The Rocky Balboa Guide To A/B Split Testing with Allison Carpio
By Tim Woo
In CCR, Podcast Posted

Ep 44 – The Rocky Balboa Guide To A/B Split Testing with Allison Carpio

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Ep 106: Clayton Makepeace – Selling on Emotion ($1.5 Billion Worth!)
By Tim Woo
In Podcast, TAM Posted

Ep 106: Clayton Makepeace – Selling on Emotion ($1.5 Billion Worth!)

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Ep 43 – How to use humor in sales with Max Hamm
By Tim Woo
In CCR, Podcast Posted

Ep 43 – How to use humor in sales with Max Hamm

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Ep 105: James Schramko – “Reprogramming” Your Brain For Success
By Tim Woo
In Podcast, TAM Posted

Ep 105: James Schramko – “Reprogramming” Your Brain For Success

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Ep 42 – The Hidden Power of A Well-Placed Case Study With Brian McCarthy
By Tim Woo
In CCR, Podcast Posted

Ep 42 – The Hidden Power of A Well-Placed Case Study With Brian McCarthy

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Ep 104: Frank Kern – Becoming The “Rolling Stones Of Marketing” (Then Quitting The Band)
By Tim Woo
In Podcast, TAM Posted

Ep 104: Frank Kern – Becoming The “Rolling Stones Of Marketing” (Then Quitting The Band)

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Ep 41 – How To Build Customer Loyalty Like The Big Brands With Nicole Piper
By Tim Woo
In CCR, Podcast Posted

Ep 41 – How To Build Customer Loyalty Like The Big Brands With Nicole Piper

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Ep 103: Marcella Allison – The Truth About Speaking Your Customer’s Language
By Tim Woo
In Podcast, TAM Posted

Ep 103: Marcella Allison – The Truth About Speaking Your Customer’s Language

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Ep 40 – 10 sales-killing phrases (and what to say instead) with Max Hamm
By Tim Woo
In CCR, Podcast Posted

Ep 40 – 10 sales-killing phrases (and what to say instead) with Max Hamm

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Ep 102: Parris Lampropoulos – Next-Level Persuasive Copywriting Pt. 2
By Tim Woo
In Podcast, TAM Posted

Ep 102: Parris Lampropoulos – Next-Level Persuasive Copywriting Pt. 2

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Ep 39 – Freelancers: Why You’re Not Getting Hired Pt 2 With Abbey Woodcock
By Tim Woo
In CCR, Podcast Posted

Ep 39 – Freelancers: Why You’re Not Getting Hired Pt 2 With Abbey Woodcock

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Ep 101: Parris Lampropoulos – Next-Level Persuasive Copywriting Pt. 1
By Tim Woo
In Podcast, TAM Posted

Ep 101: Parris Lampropoulos – Next-Level Persuasive Copywriting Pt. 1

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Ep 38 – Freelancers: Why You’re Not Getting Hired Pt 1 With Abbey Woodcock
By Tim Woo
In CCR, Podcast Posted

Ep 38 – Freelancers: Why You’re Not Getting Hired Pt 1 With Abbey Woodcock

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Ep 100 – The Truth About Your Voice
By Tim Woo
In Podcast, TAM Posted

Ep 100 – The Truth About Your Voice

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Ep 37 – Comedy Comeback Update
By Tim Woo
In CCR, Podcast Posted

Ep 37 – Comedy Comeback Update

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Ep 99: John Carlton – The One Skill Every Copywriter Must Master
By Tim Woo
In Podcast, TAM Posted

Ep 99: John Carlton – The One Skill Every Copywriter Must Master

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Ep 36 – The Hidden Power of Weekly Newsletters with April Dykman
By Tim Woo
In CCR, Podcast Posted

Ep 36 – The Hidden Power of Weekly Newsletters with April Dykman

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Ep 98: Dan Kuschell – 1% Incremental Changes That Scale Your Profits
By Tim Woo
In Podcast, TAM Posted

Ep 98: Dan Kuschell – 1% Incremental Changes That Scale Your Profits

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Ep 97: Scott Haines – Shortcutting Your Way To High Converting Copy
By Tim Woo
In Podcast, TAM Posted

Ep 97: Scott Haines – Shortcutting Your Way To High Converting Copy

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Ep 35 – Flash fiction for powerful story copy with AJ Silvers
By Tim Woo
In CCR, Podcast Posted

Ep 35 – Flash fiction for powerful story copy with AJ Silvers

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Ep 96: Jenny Thompson – Using “Sticker Shock” To Double Your Sales
By Tim Woo
In Podcast, TAM Posted

Ep 96: Jenny Thompson – Using “Sticker Shock” To Double Your Sales

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Ep 34 – How to fast track your freelance career with Melanie Saladino
By Tim Woo
In CCR, Podcast Posted

Ep 34 – How to fast track your freelance career with Melanie Saladino

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Ep 33 – Create buzz now with Patty Dominguez and Pamela Hermann
By Tim Woo
In CCR, Podcast Posted

Ep 33 – Create buzz now with Patty Dominguez and Pamela Hermann

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Ep 95: Ron Lynch – Using TV to Sell $4 Billion In Consumer Goods
By Tim Woo
In Podcast, TAM Posted

Ep 95: Ron Lynch – Using TV to Sell $4 Billion In Consumer Goods

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Ep 32 – Road Journal Recap
By Tim Woo
In CCR, Podcast Posted

Ep 32 – Road Journal Recap

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Ep 94: Ryan Lee – Earning The Trust Of Your Tribe 15 Minutes At A Time
By Tim Woo
In Podcast, TAM Posted

Ep 94: Ryan Lee – Earning The Trust Of Your Tribe 15 Minutes At A Time

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Ep 31 – The Ultimate 2X Traffic and Conversion Growth Engine with Kev Kaye
By Tim Woo
In CCR, Podcast Posted

Ep 31 – The Ultimate 2X Traffic and Conversion Growth Engine with Kev Kaye

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Ep 93: Jack Born – Perfect Persuasion Windows
By Tim Woo
In Podcast, TAM Posted

Ep 93: Jack Born – Perfect Persuasion Windows

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Ep 30 – 5 hard fast rules for fitness reports that convert with Aaron Crocker (Pt. 2)
By Tim Woo
In CCR, Podcast Posted

Ep 30 – 5 hard fast rules for fitness reports that convert with Aaron Crocker (Pt. 2)

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Ep 92: Eric Wong – Winning The Sale By Thinking One Step Ahead
By Tim Woo
In Podcast, TAM Posted

Ep 92: Eric Wong – Winning The Sale By Thinking One Step Ahead

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Ep 29 – 5 hard and fast rules for fitness reports that convert with Aaron Crocker (Pt. 1)
By Tim Woo
In CCR, Podcast Posted

Ep 29 – 5 hard and fast rules for fitness reports that convert with Aaron Crocker (Pt. 1)

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Ep 91: Charles Kirkland – Turning One Dollar Into Three
By Tim Woo
In Podcast, TAM Posted

Ep 91: Charles Kirkland – Turning One Dollar Into Three

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Ep 28 – The “Lean” Ask Method For Quickly Validating Ideas with Nate Dye
By Tim Woo
In CCR, Podcast Posted

Ep 28 – The “Lean” Ask Method For Quickly Validating Ideas with Nate Dye

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Ep 90: Chad Mureta – Million Dollar App Ideas
By Tim Woo
In Podcast, TAM Posted

Ep 90: Chad Mureta – Million Dollar App Ideas

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Ep 27 – A/B split testing with Allison Carpio
By Tim Woo
In CCR, Podcast Posted

Ep 27 – A/B split testing with Allison Carpio

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Ep 89: Joanna Wiebe – Saying “Yes” When It Scares You Most
By Tim Woo
In Podcast, TAM Posted

Ep 89: Joanna Wiebe – Saying “Yes” When It Scares You Most

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Ep 26 – Good and bad ways to invite yourself on a podcast
By Tim Woo
In CCR, Podcast Posted

Ep 26 – Good and bad ways to invite yourself on a podcast

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Episode 88 – The Truth About Attracting Buyers To Your Website with Jon Morrow
By Tim Woo
In Podcast, TAM Posted

Episode 88 – The Truth About Attracting Buyers To Your Website with Jon Morrow

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Ep 25 – Sanity-restoring project management for freelancers with Abbey Woodcock and KC Baney
By Tim Woo
In CCR, Podcast Posted

Ep 25 – Sanity-restoring project management for freelancers with Abbey Woodcock and KC Baney

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Ep 87: David Garfinkel – Brainstorming Great Hooks
By Tim Woo
In Podcast, TAM Posted

Ep 87: David Garfinkel – Brainstorming Great Hooks

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More writing, happier clients: 5 ways to handle the business side of copywriting
By Abbey Woodcock
In Blog, The Business of Copywriting Posted

More writing, happier clients: 5 ways to handle the business side of copywriting

The dream of becoming a successful freelance copywriter is an alluring one. You make your own schedule. You work with who you want to work with. And you get paid handsomely for all of it. Plus, [...]

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Ep 24 – What you need to know before hiring a copywriter
By Tim Woo
In CCR, Podcast Posted

Ep 24 – What you need to know before hiring a copywriter

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Ep 86: Brian Kurtz – The Legends Of Copywriting
By Tim Woo
In Podcast, TAM Posted

Ep 86: Brian Kurtz – The Legends Of Copywriting

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Ep 23 – Advanced Story Tactics with Scott McKinstry
By Tim Woo
In CCR, Podcast Posted

Ep 23 – Advanced Story Tactics with Scott McKinstry

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Ep 85: Taylor Welch- Making A Million Bucks By Becoming Scarce
By Tim Woo
In Podcast, TAM Posted

Ep 85: Taylor Welch- Making A Million Bucks By Becoming Scarce

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Ep 22 – 5 Elements of a High Converting Retail Brand Launch with Mike Rinard
By Tim Woo
In CCR, Podcast Posted

Ep 22 – 5 Elements of a High Converting Retail Brand Launch with Mike Rinard

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Ep 84: Ben Settle – Never Compromising
By Tim Woo
In Podcast, TAM Posted

Ep 84: Ben Settle – Never Compromising

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Ep 21 – How Life Dictates Business
By Tim Woo
In CCR, Podcast Posted

Ep 21 – How Life Dictates Business

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Ep 83: Ian Stanley – Why People Laugh
By Tim Woo
In Podcast, TAM Posted

Ep 83: Ian Stanley – Why People Laugh

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[Story Sells] Every Great Story Has This…
By Scott McKinstry
In Blog, Story Sells, Storytelling Posted

[Story Sells] Every Great Story Has This…

My buddy John, a veteran cop, got kicked out of his house recently. He’s a tough guy, but I’ve never seen him so down in the mouth. Things don’t look good. His old lady just accepted a job on the [...]

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Ep 82: Dean Jackson – Compelling, Not Convincing
By Tim Woo
In Podcast, TAM Posted

Ep 82: Dean Jackson – Compelling, Not Convincing

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Episode 20 – How To Be A More Productive Writer
By Tim Woo
In CCR, Podcast Posted

Episode 20 – How To Be A More Productive Writer

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How To Turn Your Sales Page Into A Blockbuster VSL
By Gerald McDonald
In Blog, Copywriting Posted

How To Turn Your Sales Page Into A Blockbuster VSL

In this short article, I am going to show you how to use a few basic principles from the opening scene of The Lion King, “The Circle Of Life”, to create a VSL that influences and converts your [...]

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Ep 81: Nicky Roche – New Rules of Marketing in the 21st Century
By Tim Woo
In Podcast, TAM Posted

Ep 81: Nicky Roche – New Rules of Marketing in the 21st Century

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Ep 19 – Race Relations With Max Rouzier
By Tim Woo
In CCR, Podcast Posted

Ep 19 – Race Relations With Max Rouzier

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Ep 80: Julia Lundstrom – Dating The FBI’s Most Wanted Bank Robber
By Tim Woo
In Podcast, TAM Posted

Ep 80: Julia Lundstrom – Dating The FBI’s Most Wanted Bank Robber

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Ep 18 – The ONE Thing Every Freelancer Should Do To Get More Business
By Tim Woo
In CCR, Podcast Posted

Ep 18 – The ONE Thing Every Freelancer Should Do To Get More Business

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The 5 Elements Of A High Converting Retail Brand Launch
By Mike Rinard
In Blog, Copywriting Posted

The 5 Elements Of A High Converting Retail Brand Launch

“I think it was a dud man, nothing is happening,” said Brett. Brett is the founder of Territory Run Co., an online retail company in the running/outdoor space. We had just pressed GO on his [...]

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Ep 79: Ben Hunt – Avoiding Tactical Marketing Hell
By Tim Woo
In Podcast, TAM Posted

Ep 79: Ben Hunt – Avoiding Tactical Marketing Hell

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Ep 17 – Ask Launch Recap
By Tim Woo
In CCR, Podcast Posted

Ep 17 – Ask Launch Recap

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By Scott McKinstry
In Blog, Story Sells, Storytelling Posted

[Story Sells] Sell On Emotion, Justify With This …

My nephew recently asked me how The Flash got his super-speed powers. My answer: “Barry Allen was struck by lightning while standing in front of a shelf of chemicals. The combination of the [...]

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Ep 78: Sean D’Souza – Taking 3 Month Vacations
By Tim Woo
In Podcast, TAM Posted

Ep 78: Sean D’Souza – Taking 3 Month Vacations

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Ep 16 – USP Follow Up
By Tim Woo
In CCR, Podcast Posted

Ep 16 – USP Follow Up

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How to create deep, instant connection with your audience
By Brian McCarthy
In Blog, Copywriting Posted

How to create deep, instant connection with your audience

“You’ve got to stop buying into your own bullshit.” With that line, he built a deeper connection and showed he could help me. I was on the phone with a productivity coach. We were talking about [...]

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Ep 77: Jim Harshaw – The Truth About Teaching Your Kids To Fail
By Tim Woo
In Podcast, TAM Posted

Ep 77: Jim Harshaw – The Truth About Teaching Your Kids To Fail

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Ep 15 – The 7 Stories Every Sales Letter Needs (Pt 2)
By Tim Woo
In CCR, Podcast Posted

Ep 15 – The 7 Stories Every Sales Letter Needs (Pt 2)

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Ep 76: Will Hamilton – Why Asking Good Questions Sells A Lot Of “Fuzzy Yellow Balls”
By Tim Woo
In Podcast, TAM Posted

Ep 76: Will Hamilton – Why Asking Good Questions Sells A Lot Of “Fuzzy Yellow Balls”

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Ep 14 – The 7 Stories Every Sales Letter Needs (Pt. 1)
By Tim Woo
In CCR, Podcast Posted

Ep 14 – The 7 Stories Every Sales Letter Needs (Pt. 1)

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By Scott McKinstry
In Blog, Story Sells, Storytelling Posted

[Story Sells] The copywriting secret that helped this summer blockbuster rake in $1.6 Billion dollars

When I was a teenager, I stood in a long line to watch the first Jurassic Park. I had just read the novel in one big gulp and I was dying to see real dinosaurs on the screen. I wasn’t alone. The [...]

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Ep 75: Doberman Dan – Stumbling Into Success
By Tim Woo
In Podcast, TAM Posted

Ep 75: Doberman Dan – Stumbling Into Success

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How to save your year in 12 minutes
By Kevin Rogers
In Blog, Marketing Posted

How to save your year in 12 minutes

This will sound strange coming from a guy who lives in Florida, but… I love the month of July. Yes, it’s hot here. Stupid hot. Not fit for humans hot. Yesterday I even saw a lizard wearing a [...]

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Ep 13 – How To Write Great Product Taglines
By Tim Woo
In CCR, Podcast Posted

Ep 13 – How To Write Great Product Taglines

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Ep 74: Chelsea O’Brien – High Converting Landing Pages
By Tim Woo
In Podcast, TAM Posted

Ep 74: Chelsea O’Brien – High Converting Landing Pages

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How To Write Badass Bullets  Your Readers Simply Can’t Resist
By Dan Ludgater
In Blog, Copywriting Posted

How To Write Badass Bullets Your Readers Simply Can’t Resist

Bullets — they’re those titillating snippets of copy designed to tempt your reader into taking action… Have you ever read one so intriguing you couldn’t get it out of your head? Where you [...]

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Ep 12 – Mastering The Voice of Your Copy
By Tim Woo
In CCR, Podcast Posted

Ep 12 – Mastering The Voice of Your Copy

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Ep 73: Michel Neray – A Live Audience
By Tim Woo
In Podcast, TAM Posted

Ep 73: Michel Neray – A Live Audience

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Ep 11 – 5 Rules For Writing Better Headlines
By Tim Woo
In CCR, Podcast Posted

Ep 11 – 5 Rules For Writing Better Headlines

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Ep 72: Gail Jessen – The Truth About Living Where The Story Takes You
By Tim Woo
In Podcast, TAM Posted

Ep 72: Gail Jessen – The Truth About Living Where The Story Takes You

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Ep 10 – The Accidental Copywriter
By Tim Woo
In CCR, Podcast Posted

Ep 10 – The Accidental Copywriter

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By Scott McKinstry
In Blog, Story Sells, Storytelling Posted

[Story Sells] TESTIFY, brother: How To Tell A “Conversion Story” that turns your customers into your best promoters

A few years back I followed my buddy to a multilevel marketing event for a health supplements company. It was a big event, designed to bring curious seekers into the fold. Presenters talked up [...]

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Ep 71: Dan Ferrari – The Truth About Mastering Sales Copy
By Tim Woo
In Podcast, TAM Posted

Ep 71: Dan Ferrari – The Truth About Mastering Sales Copy

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Ep 09 – About You
By Tim Woo
In CCR, Podcast Posted

Ep 09 – About You

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The Growth Engine: A Three-Step Repeatable Process That Accelerates Growth
By Kevin Kaye
In Blog, Marketing Posted

The Growth Engine: A Three-Step Repeatable Process That Accelerates Growth

January 2015 — Rochester, New York It was 11:22 AM and for the last 3 hours 22 minutes I’d been gagging on the question, ”What should I do next??” For the 13th month in a row my business was [...]

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Ep 70: Craig Ballantyne – The Truth About Your Perfect Day
By Tim Woo
In Podcast, TAM Posted

Ep 70: Craig Ballantyne – The Truth About Your Perfect Day

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Ep 08 – USP Case Study
By Tim Woo
In CCR, Podcast Posted

Ep 08 – USP Case Study

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[Story Sells] How to harness the power of “Authenticity” for your sales story
By Scott McKinstry
In Blog, Story Sells, Storytelling Posted

[Story Sells] How to harness the power of “Authenticity” for your sales story

You can ramp up the intensity of the stories you tell when you insert one basic theme. My friend Michael Hauge revealed this to me recently. According to him, nearly all stories in the world [...]

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Ep 69: Ryan Levesque – The Truth About Specializing
By Tim Woo
In Podcast, TAM Posted

Ep 69: Ryan Levesque – The Truth About Specializing

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Ep 07 – Insight Into Freelancing
By Tim Woo
In CCR, Podcast Posted

Ep 07 – Insight Into Freelancing

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Ep 68: Will Hoekenga – The Truth About The Copywriting Hierarchy Of Needs
By Tim Woo
In Podcast, TAM Posted

Ep 68: Will Hoekenga – The Truth About The Copywriting Hierarchy Of Needs

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Ep 06 – 30 Day Email Challenge
By Tim Woo
In CCR, Podcast Posted

Ep 06 – 30 Day Email Challenge

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How to Cure Your Shiny Tactic Syndrome And Start Creating Offers That Convert
By Kevin Rogers
In Blog, Marketing Posted

How to Cure Your Shiny Tactic Syndrome And Start Creating Offers That Convert

The following is a series of emails sent about a serious epidemic in online marketing circles. Email 1 Subject: Do you suffer from “shiny tactic syndrome”? (a quick test) Here’s a quick test to [...]

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Ep 67: Dave Munson – Training Thieves To Steal Your Work
By Tim Woo
In Podcast, TAM Posted

Ep 67: Dave Munson – Training Thieves To Steal Your Work

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Ep 05 – The POSER Video Formula
By Tim Woo
In CCR, Podcast Posted

Ep 05 – The POSER Video Formula

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5 Steps to Transform Your Personal Stories Into Sales Machines
By April Dykman
In Blog, Copywriting, Storytelling Posted

5 Steps to Transform Your Personal Stories Into Sales Machines

“Story sells…” “Your customers connect with stories, not features and benefits…” “Thou shalt not bore thy customers…” If you study sales copy, you’ve no doubt heard [...]

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Ep 66:  John Lee Dumas – 7 Figure Podcasting
By Tim Woo
In Podcast, TAM Posted

Ep 66: John Lee Dumas – 7 Figure Podcasting

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Ep 04 – Authority Robbing Words
By Tim Woo
In CCR, Podcast Posted

Ep 04 – Authority Robbing Words

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Ep 65: Robert Gibson – Showing Up Ready To Rock
By Tim Woo
In Podcast, TAM Posted

Ep 65: Robert Gibson – Showing Up Ready To Rock

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Ep 03 – Reach: 3 Things That Must Happen Before You Sell A Thing (Part 3)
By Tim Woo
In CCR, Podcast Posted

Ep 03 – Reach: 3 Things That Must Happen Before You Sell A Thing (Part 3)

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Ep 64: Barry Moore – Working Backwards
By Podcast Factory
In Podcast, TAM Posted

Ep 64: Barry Moore – Working Backwards

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Ep 02 – Identity: 3 Things That Must Happen Before You Sell A Thing (Part 2)
By Tim Woo
In CCR, Podcast Posted

Ep 02 – Identity: 3 Things That Must Happen Before You Sell A Thing (Part 2)

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[Story Sells] Exposing the 60 Second Sales Hook: When Your Story  Sucks
By Scott McKinstry
In Blog, Story Sells, Storytelling Posted

[Story Sells] Exposing the 60 Second Sales Hook: When Your Story Sucks

The 60 Second Sales Hook can ignite a timid prospect into action. Or it can freeze ‘em faster than the Ice Bucket Challenge – if you’re telling the wrong story. In a sec, I’ll give you a simple [...]

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Ep 63: Alexi Panos – Letting Go and Getting Raw
By Podcast Factory
In Podcast, TAM Posted

Ep 63: Alexi Panos – Letting Go and Getting Raw

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Ep 01 – Clarity: 3 Things That Must Happen Before You Sell A Thing (Part 1)
By Tim Woo
In CCR, Podcast Posted

Ep 01 – Clarity: 3 Things That Must Happen Before You Sell A Thing (Part 1)

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Ep 62: Mike Schauer – Swiping Copy
By Podcast Factory
In Podcast, TAM Posted

Ep 62: Mike Schauer – Swiping Copy

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Ep 00 – Who Is This Show For?
By Tim Woo
In CCR, Podcast Posted

Ep 00 – Who Is This Show For?

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[Story Sells] The Bradbury Trick for Spinning Easy Story Copy
By Scott McKinstry
In Blog, Story Sells, Storytelling Posted

[Story Sells] The Bradbury Trick for Spinning Easy Story Copy

Ray Bradbury fumbled his early stories. They took him a long time and were boring to read. Until in his twenties he stumbled upon a “trick” that gave him an endless supply of story ideas … [...]

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Ep 61: Tina Dietz – Walking Your Talk
By Podcast Factory
In Podcast, TAM Posted

Ep 61: Tina Dietz – Walking Your Talk

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Ep 60: Jon Nastor – Asking The Best Questions
By Podcast Factory
In Podcast, TAM Posted

Ep 60: Jon Nastor – Asking The Best Questions

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By Kevin Rogers
In Blog, Freelancing Posted

The Next Million Dollar Copywriter Live Hangout with Brian Kurtz and Kevin Rogers

 The Next Million Dollar Copywriter Live Hangout with Brian Kurtz and Kevin Rogers This epic live summit sought to help direct response copywriters and companies discover better ways to work [...]

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Ep 59: Elin Marie – The Dreamweaver Sales Copy Formula
By Podcast Factory
In Podcast, TAM Posted

Ep 59: Elin Marie – The Dreamweaver Sales Copy Formula

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Ep 58: Billy Beck III – Delivering Big
By Podcast Factory
In Podcast, TAM Posted

Ep 58: Billy Beck III – Delivering Big

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Ep 57: David Deutsch – Problem/Solution Copywriting
By Podcast Factory
In Podcast, TAM Posted

Ep 57: David Deutsch – Problem/Solution Copywriting

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