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COPY CHIEF RADIO

EP 287: New Breed: Jason Van Orden – The Customer Awareness Spectrum

Jason Van Orden
Copy Chief Radio

EP 287: New Breed: Jason Van Orden – The Customer Awareness Spectrum

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In This Episode

“Were you ever a copywriter?”

I had to ask Jason this in the middle of our interview because I rarely hear anyone but us talk so deeply about the levels of customer awareness.

Jason is a funnel fixer and marketing consultant for some very high-level coaches and business advisors.

He’s created a simple and unique way of applying Schwartz’s “levels of awareness” that even non-copywriters can use on the fly to know exactly how to adjust sales messaging on the fly.

Whether you have Breakthrough Advertising memorized, or trying to read it gives you a migraine, this episode will shed fresh light on how to make practical use of Eugene’s genius. 

Listen to Copy Chief Radio #287 New Breed: Jason Van Orden – The Customer Awareness Spectrum 


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THE AMAZING 60-SECOND SALES HOOK THAT CREATES
AN INSTANT BOND WITH YOUR BEST PROSPECTS
PLUS: Get fill-in-the-blank templates that instantly establish “Know, Like, and Trust”
THE AMAZING 60-SECOND SALES HOOK THAT CREATES
AN INSTANT BOND WITH YOUR BEST PROSPECTS
PLUS: Get fill-in-the-blank templates that instantly establish “Know, Like, and Trust”
 
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