Abbey Woodcock

Abbey Woodcock has been a direct response copywriter since 7th grade when she wrote a 30-page sales letter asking her crush to the dance. Since then, she's converted better... writing sales pages and emails you've probably read from some of the biggest names online. She's also a chainsaw instructor and mom to 2 awesome kiddos in Upstate NY. You can find her at onlifeandwriting.com.

More writing, happier clients: 5 ways to handle the business side of copywriting

The dream of becoming a successful freelance copywriter is an alluring one. You make your own schedule. You work with who you want to work with. And you get paid handsomely for all of it. Plus, your job is to learn about psychology and persuasion — skills that improve every single area of your life. …

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Conterintuitive Copy – Why this company reveals how to make their product on your own

There I am innocently perusing Facebook and then…  woah! Good copy alert. Yes, I’m a nerd, buuuuuut… Check it: So I did what completely normal people do (right?)… and broke this down quick by asking 4 questions: What are they saying? Who are they speaking to? What is the voice? Does it work? 1. Why are …

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