Spoiler alert: Yes, you can.

I have proof that if a skill “is in you”, then all you need is a modicum of basic instruction to bring it to life.

I’ve seen this, as I bet you have, with many different skills.

Here’s the formula:

Someone (maybe yourself) has a passing interest and a touch of natural ability, then, given a bit of guidance from a trusted source, they apply some structure to their talent, and WHAM! 

Out pours the magic. 

The restless 3-yr-old who climbs onto a piano bench.

The traumatized 40-year-old who starts their first journal.

The bored teenager (with a dead phone battery) who picks up gramma’s crochet needles.  

Eddie Van Halen grabbed a guitar to get back at his brother for being better on his drum kit than he was. 

What was it for you? 

The instant level of ability is not the thing.

It’s the FEELING conveyed at the moment.  

YOUR feeling of “Oh shit, I think I CAN do this.”

That’s the magic.

From there it’s the effort we put in.

And yes, courses, classes, conferences, all become relevant parts of the journey towards mastery…

But, that first spark?

A book, a friend, a moment… whatever provides the tiny little framework that gives life to your instinct…

That was all it took.

Remember that when it all feels so fucking hard. 

The best work happens when you’re trying the least.   

Whenever you’re ready, here are a few other ways I can help…

  1. Become a member of Copy Chief. It’s everything you need to sharpen your chops as a copywriter and build your freelance business – all with a killer support system at your back to help you do it. To learn more, check out this page here, or just hit reply to this email with “Copy Chief” in the subject line.

  2. Discover where you are on the Freelancer’s Journey Timeline. We now have two great coaching programs to help you get better clients faster, attract higher quality clients to you every day, and crisis-proof your business. Go here to see the full FJT and check out the programs, you can also reply to this email with “Freelancing” in the subject line and ask any question you’d like.

  3. Find out what’s working now in marketing with the Copy Chief Radio podcast. Every week we release a fresh new conversation with the top producers and change-makers in the world of marketing, copywriting, and business. Tapping into their minds won’t cost you a thang – listen here.

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