Is Clubhouse the next Periscope? It’s funny the choices we have to make these days about how to use our time… where to put our attention… who deserves our energy. Some people are eager to give [...]

A member of Copy Chief posted a thread this week to say that they were feeling frustrated and overwhelmed. They didn’t understand why copywriting seemed to come easily to others, but felt like a [...]

I strongly believe every business owner should be their own first copywriter.  No one else has the passion for the product, the market, or understands WHY you created a solution to a problem, [...]

I’m not one to dwell on the negative aspects of marketing. You could spend all day there. And many people do.  I’d rather be creating something better, wouldn’t you? It’s amazing that we have the [...]