Month: August 2015

The Truth About Marketing: 20 - How To Double Your Fee Overnight

Ep 22: How To Double Your Fee Overnight

In This Episode Kevin talks about the importance of giving yourself permission to get paid what you’re really worth. Mentioned Resources [podcast_optin] Disclaimer: Every effort has been made to accurately represent our product and it’s potential. Any claims made of actual earnings or examples of actual results can be verified upon request. The testimonials and examples …

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[Story Sells] An Easy Way to Tell A Story (Pixar Approved)

The STORY On the first day of my improv class, my instructor Mike Christiansen asked us what we wanted out of the class. One student offered what seemed like a no-brainer: “To be funnier.” To which Michael replied: “I can’t teach you that.” But nobody demanded a refund. Because then Michael added: “But … I …

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Ep 18: How To Impress Michael Jordan

In This Episode Through a celebrity encounter gone wrong, Kevin discovers that he (and you) are already “like Mike.” Mentioned Resources If Michael Jordan Wants To Be Your Fan—Let Him. [podcast_optin] Disclaimer: Every effort has been made to accurately represent our product and it’s potential. Any claims made of actual earnings or examples of actual results can be …

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The danger in presuming you know what your prospects are thinking

Picture it: June. Southeast Texas. HOT. I’m talking swamp-in-the-seat-of-your-pants HOT. I’m on the hunt for a new car because after my car accident, I’d been stuck driving my stepdad’s old Ford pickup truck. The one with the bench seat, the loud engine, and the open-all-windows variety of air conditioning. I arrive at the 5 billionth …

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Ep 17: The Truth About Zach Smith

  Share the infographic (embed code): <img src=”//copychief.com/wp-content/uploads/crowdfunding-edited2.png”><a href=”//copychief.com/17-zach-smith”><br /><br /><br /> <p>Source: CopyChief.com</p><br /><br /><br /> <p></a><br /><br /><br /><br />   The Truth About Marketing podcast is produced by James Clouser. Graphics by Cassie Clouser. Dan Ludgator writes those badass timestamp bullets. Special thanks to all of you for making this show happen. …

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Ep 16 – How To Discover Where You Belong

In This Episode Kevin’s failed career as a 16-year-old construction worker points the way to your true purpose. [podcast_optin] Disclaimer: Every effort has been made to accurately represent our product and it’s potential. Any claims made of actual earnings or examples of actual results can be verified upon request. The testimonials and examples used are exceptional results, …

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Ep 15: The Truth About Andre Chaperon

In This Episode 02:59 – The launch campaign Andre created on a hunch that outperformed his wildest expectations 05:05 – How Andre channeled his early trials and tribulations in marketing into one of his most profitable campaigns (it’s bringing in new customers to this day) 06:20 – A simple way to find what knocked your customers off the fence and triggered …

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