Ep 143: When Your Specialty Chooses You with Mike Lukas

   In This Episode At this point in your freelancing journey, you understand why specializing is so much better than being a “generalist.” Nutshell: The best clients do not hire generalists, they seek out specialists. However, that doesn’t make CHOOSING YOUR SPECIALTY any easier.  Take my friend Mike, for instance… after a successful career in […]

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