Ep 141: Who’s Your Dan?
In This Episode
Social media lit up last week as news spread that Dan Kennedy was in hospice and saying his final goodbye.
He announced his fate in perfect Kennedy fashion: with a heartfelt and humorous letter to his friends and followers.
It was a shock to our collective community, with all of us who’ve studied and learned from Dan’s many books experiencing a collective moment of awakening at the massive impact one man has had on our industry and so many of our personal good fortunes.
A casual, two-hour dinner I attended with Dan in 2015 created more shifts in my thinking and tactics around freelancing than most year-long, twenty thousand dollar mastermind groups I’ve been a part of.
Dan is THE legend of legends.
It struck me that Dan wrote books teaching SO MANY different topics – sales, marketing, speaking, humor, time management, copywriting – that all of us have their own “Dan”.
Our own special Kennedy Mosaic, if you will, that looks and sounds unique compared to anyone else’s.
So I wanted to gather a few of those legends, marketers and copywriters at the very top of our Direct Response mountaintop and have them answer the question: Who’s Your Dan? …
…by sharing a few of their best stories about Dan and the biggest shift in their strategic thinking created by the wisdom of Dan.
I even paid tribute to Dan’s iconic mustache for the event. For me, Dan’s ability to find humor in everything was #1.
I’m honored to be joined on this recording by Brian Kurtz, Marcella Allison, Dean Jackson, Melanie Warren, Lori Haller and David Deutsch.
Plus… whenever you’re ready: