Ep 11: The Truth About James Schramko

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In This Episode

03:40 – How James’s “off-the-cuff” bonus for an affiliate offer spawned a six-figure continuity program

05:30 – Why you need to be VERY careful about how you sell continuity to your customers (screw this up and you may not get a second chance)

06:55 – 2 big obstacles that held James back from implementing a recurring revenue model in his business sooner (and cost him a bundle)

08:20 – Why James made the bizarre decision to switch off an effortless $5,000/month income stream

09:11 – Why James formed a partnership to skyrocket his business to new heights… and why you should NOT follow his example

13:51 – An amazingly simple way to turn any one-time sale into a recurring income stream

15:11 – The shocking thing that happened during the event where James pitched a workshop… that resulted in an extra $180,000 in sales (and a handful of pissed off and envious marketers)

16:30 – The sneaky tactics commonly used by second-rate marketers that inevitably destroys any continuity programs they start (along with any credibility and trust they built for themselves)

18:29 – Why common advice about refund rates is dead wrong (and why it’s crucial to match expectations)

22:52 – The critical “X-factors” for creating a successful membership community that grows year after year

27:17 – How to set up your own continuity program without any fancy software (you could do this within minutes)

28:28 – The secret to never running out of valuable content, ideas, or hot-selling products to create

29:20 – The methods Facebook uses to create valuable content… and how you can do the same in your members-only community

31:36 – James’s “Magic Tip” for high customer retention, a massive culture injection, and enough content and ideas to sustain your community for years to come

Resources Mentioned

More from James at SuperFast Business

My heart-wrenching confession about James and Silver Circle:

Disclaimer: Every effort has been made to accurately represent our product and it’s potential. Any claims made of actual earnings or examples of actual results can be verified upon request. The testimonials and examples used are exceptional results, don’t apply to the average purchaser and are not intended to represent or guarantee that anyone will achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.
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Showing 5 comments
  • Reply

    Some great nuggets in here and really appreciate you guys taking the time to share this

    • Reply

      Thanks for the compliment, Zed. So glad you found it useful my man.

  • Reply

    Love this interview Kevin. Was really valuable to hear more about the behind the scenes of memberships programs.

    • Reply

      Thanks, Jacqueline… James is a special kinda dude.

      Business leader, surfer, giver – a man in full.

      I predict a coming trend of products/courses about how to build community-driven continuity programs. Definitely not something that comes in a box. Took me 6 months with careful guidance and a ton of generous help to open the doors to Copy Chief. James is the guy I’d recommend to anyone on the topic.

  • Reply

    Building a community sounds so logic after hearing this Podcast…great topic. You gave a memorable presentation at the conference at Manly Beach and the evidence of your success is no better shown than in your heart wrenching confession video…it bought a tear to my eye. Well done man…

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