HOSTED BY Kevin Rogers


Ep 102: Inside Agora Financial with Jimmy Parent

Copy Chief Radio

Ep 102: Inside Agora Financial with Jimmy Parent

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In This Episode

Ever wonder what it’s like to work with a direct response team that’s producing over $226 million in revenue?

We’re taking you inside the walls of Agora Financial this week…

My guest today is Jimmy Parent, a Copy Chief member and copywriter over at Agora Financial. Jimmy’s first shot at a gig came around November 2017, so the process to landing the gig was still fresh on Jimmy’s mind.

Even if you have no intentions of working at Agora Financial, this is a great interview to show you how this direct response mammoth operates its copy team at the highest level.

We answered questions like:

  • What do they pay their writers?
  • What kind of access do you get to the copy gurus on the team?
  • What are the principle disciplines that give you the edge in there?
  • How much can you break the rules before they want to “redirect” you back in line?
  • What is the best way to get your promo read and considered for launch?


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