In This Episode

01:59 – Why Kevin considers Jason the greatest reality TV show on Facebook

03:02 – Jason’s “Fake Birthday” trick he used when hustling in bars to sell more of his instructional magic tapes

11:05 – What surprised Jason most after shutting down his highly-successful info product business… and why it was far more lucrative than he could have imagined

15:03 – How Jason consciously creates his social media content to support the narrative he wants to tell (without fabricating things or letting it drive his decisions)

21:00 – What aggravates Kevin most about Periscope… and a dead-simple way to avoid this without sacrificing engagement

26:59 – Jason’s simple advice for anyone who wants more exciting stories to share with their audience (do this and you’ll have compelling tales to share in next to no time)

29:40 – What the most successful entrepreneurs line their shelves with… and how it makes being authentic in your marketing effortless

Resources Mentioned

http://www.profitmoffatt.com/

Jason’s personal Facebook page

The Truth About Marketing podcast is produced by James Clouser. Graphics by Cassie Clouser. Dan Ludgator writes those badass timestamp bullets. Special thanks to all of you for making this show happen.