Ep 181: Cold Outreach That Actually Works with Brian Czekanski and Rachel Mazza

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In This Episode

Whether you’re a freelancer or a business owner, sometimes the best way to get in front of your best prospects is to reach out directly and say, “Hey.”

Problem is they are flooded with “hey’s” all day. 

There’s a simple way to make your “hey” pay, without looking like SPAM. 

It’s counterintuitive, though, so you’ve got to follow the plan closely. 

If you’re up for it, then today’s guest, Brian Czekanski, will show how it’s done. 

Brian has been a superstar in the Accelerator coaching program, where my co-coach Rachel Mazza and I have watched his results pour in after making this adjustment to his cold outreach. 

He went from being “stuck” on leadflow four months ago, to having more leads than he can handle.


Download the free 60 Second Sales Hook book here

Download the episode here

Plus… whenever you’re ready:

Join as a member of Copy Chief here

Join the waitlist for our new freelancer program – Escape Velocity

Learn more about our Freelancer Coaching Program – Real Free Life




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Kevin Rogers
Kevin Rogers
Kevin Rogers is a stand up comic turned copywriter and now a copy chief. Kevin is also a best-selling author of The 60-Second Sales Hook. He created Copy Chief to bridge the gap between biz owners eager to improve their sales conversions and copywriters eager to show off their hard-won copy chops.
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