60-Second Sales Hook in a magazine ad

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Once you learn it, you see it everywhere.

The super-simple (yet magically effective) 60-Second Sales Hook is used by major ad agencies and brick and mortar businesses alike… for one good reason…

… It Never Fails!

You can use it to write…

  • High-converting squeeze pages
  • The ultimate “About” page on your website
  • Perfect one-minute video sales letters
  • Natural sounding “elevator pitches” to use in live netwroking

Check this one out from a print ad inside a global magazine…


The fancy high-gloss paper book has been approved and will be live on Amazon in a day or so, but you’re free to download a digital copy for yourself now right here…

The 60-Second Sales Hook Book

I’ll even help you polish your hook if you send it to me in an email. Just download the book and I’ll take it from there.

This stuff is FUN…


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Kevin Rogers
Kevin Rogers
Kevin Rogers is a stand up comic turned copywriter and now a copy chief. Kevin is also a best-selling author of The 60-Second Sales Hook. He created Copy Chief to bridge the gap between biz owners eager to improve their sales conversions and copywriters eager to show off their hard-won copy chops.

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