In This Episode
It’s fun to let your creative flag flap on Facebook, but when your money’s on the line, how do you decide what type of creative ads you should be testing?
That’s exactly what Mike Rinard and I discuss on Part 3 of our sizzling series on FB advertising.
Mike runs all my Facebook ad campaigns and we have a blast brainstorming creative ideas to test. It’s great to be able to shoot a “quick and dirty” video idea, or try out a new hook to an offer…
… but you’ve got to be careful not to anger the FB Gods or crash your budget getting too clever in your ads.
In this episode, we share the strategy we’ve built from testing a lot of ideas (and different offers), and get into the details about what works and what to avoid.
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