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Days
Hours
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Financial publishers are ready to hire copywriters RIGHT NOW,
will you be the next copywriter to break into this booming industry?
Copy Chief Presents:
World of Financial Copywriting

Financial copywriting isn’t the same niche it used to be…

Things have changed and an entirely new opportunity has arisen for copywriters in this lucrative industry.

Old school stock tips and newsletters have turned into crypto-loving digital communities, SaaS products, NFTs and more.

And this vast industry continues to rapidly expand…

Many experts believe we’re right on the cusp of what’s to come in this new, exciting world of finance.

All of which means the opportunities for well-informed copywriters have never been greater…

And that will continue to be true for many years to come.

Financial publishers are ready to hire copywriters RIGHT NOW, will you be the next copywriter to break into this booming industry? 

Copy Chief Presents:

World of Financial Copywriting

Financial copywriting isn’t the same niche it used to be… 

Things have changed and an entirely new opportunity has arisen for copywriters in this lucrative industry. 

Old school stock tips and newsletters have turned into crypto-loving digital communities, SaaS products, NFTs and more. 

And this vast industry continues to rapidly expand… 

Many experts believe we’re right on the cusp of what’s to come in this new, exciting world of finance. 

All of which means the opportunities for well-informed copywriters have never been greater… 

And that will continue to be true for many years to come. 

“If this was how financial copywriting looked when I was a freelancer,

I would have been absolutely enthused about it.”


- Kevin Rogers, Founder, Copy Chief

- Kevin Rogers, Founder, Copy Chief

“If this was how financial copywriting looked when I was a freelancer, I would have been absolutely enthused about it.”

Ask around and you’ll quickly discover, the behemoth in the financial publishing space is Agora (and their conglomerate of companies like Banyan Hill, Money Map Press, The Oxford Club, and many others). 

The Agora companies have been at the forefront of the industry for decades and one of the more interesting things to pay attention to are the reports they release… 

These reports detail the top-performing campaigns in the company, and what you’ll find is Banyan Hill’s promotions are regularly at the top of this list. 

The cool thing about that is, most of Banyan Hill’s writers are members of Copy Chief, which means when you join you can ask questions and get feedback from the copywriters behind many of these promotions… 

Best of all, these writers have agreed to teach you every single thing they know about writing financial copy and getting hired in the industry… 

But we knew we couldn’t have just anyone lead this training… 

It had to be someone who was actively writing winning promotions… 

And we found him. 

He’s currently writing some of THE BEST promos inside of all the Agora companies and he has never taught his methods anywhere else… 

Until now.

His name is Joshua Lee Henry and he’s ready to turn YOU into the next financial copywriting powerhouse. 

You see, there’s a big problem with the current model of how financial publishers hire copywriters… 

Ask around and you’ll quickly discover, the behemoth in the financial publishing space is Agora (and their conglomerate of companies like Banyan Hill, Money Map Press, The Oxford Club, and many others). 

The Agora companies have been at the forefront of the industry for decades and one of the more interesting things to pay attention to are the reports they release… 

These reports detail the top-performing campaigns in the company, and what you’ll find is Banyan Hill’s promotions are regularly at the top of this list. 

The cool thing about that is, most of Banyan Hill’s writers are members of Copy Chief, which means when you join you can ask questions and get feedback from the copywriters behind many of these promotions… 

Best of all, these writers have agreed to teach you every single thing they know about writing financial copy and getting hired in the industry… 

But we knew we couldn’t have just anyone lead this training… 

It had to be someone who was actively writing winning promotions… 

And we found him. 

He’s currently writing some of THE BEST promos inside of all the Agora companies and he has never taught his methods anywhere else… 

Until now.

His name is Joshua Lee Henry and he’s ready to turn YOU into the next financial copywriting powerhouse. 

You see, there’s a big problem with the current model of how financial publishers hire copywriters… 

These mega publishers are starving for trained financial copywriters.

Every month money is hitting the floor because they’re struggling to find the copywriters they need to run high-volume financial campaigns.

So, we decided to solve this issue… 

We’ve partnered with Banyan Hill to create a streamlined system to help any copywriter learn the ins and outs of the financial industry, what it means to write for the industry, dispel the myths surrounding the industry, and, most of all, get hired in the industry. 

We believe it’s very important to learn from those who are currently writing in the financial space.

The instructors and copy mentors inside World of Financial Copywriting are writing successful campaigns right now – they know exactly what’s working and what isn’t. Best of all, they want to help YOU by sharing all of their secrets to writing successful financial promos.  So, if your ambition is to become a very good and very high-valued copywriter you should join the World of Financial Copywriting. 

Not only will this teach you the skills you need to write financial copy, but this training will also make you the most valuable copywriter you can be in any other niche or industry you decide to explore. 

What if you have ZERO experience with financial copywriting?

Short version – don’t worry about not having financial knowledge or experience, we’ll handle all of that… 

Longer version – Believe it or not, many of the publishers we’re bringing in would prefer a blank slate to work with (less bad habits to correct).

They are looking for other traits, outside of financial industry knowledge, like willingness to learn and work hard, 

You don’t need to know about trading and investing…

And you don’t need to be a “super aggressive” type of copywriter. 

You’ll learn everything you need to know about breaking into the financial industry inside the World of Financial Copywriting. Just follow along with each lesson, do your homework, and trust your instructors. 
These mega publishers are starving for trained financial copywriters.

Every month money is hitting the floor because they’re struggling to find the copywriters they need to run high-volume financial campaigns.

So, we decided to solve this issue… 

We’ve partnered with Banyan Hill to create a streamlined system to help any copywriter learn the ins and outs of the financial industry, what it means to write for the industry, dispel the myths surrounding the industry, and, most of all, get hired in the industry. 

We believe it’s very important to learn from those who are currently writing in the financial space.

The instructors and copy mentors inside World of Financial Copywriting are writing successful campaigns right now – they know exactly what’s working and what isn’t.

Best of all, they want to help YOU by sharing all of their secrets to writing successful financial promos. 

So, if your ambition is to become a very good and very high-valued copywriter you should join the World of Financial Copywriting. 

Not only will this teach you the skills you need to write financial copy, but this training will also make you the most valuable copywriter you can be in any other niche or industry you decide to explore. 

What if you have ZERO experience with financial copywriting?

Short version – don’t worry about not having financial knowledge or experience, we’ll handle all of that… 

Longer version – Believe it or not, many of the publishers we’re bringing in would prefer a blank slate to work with (less bad habits to correct).

They are looking for other traits, outside of financial industry knowledge, like willingness to learn and work hard, 

You don’t need to know about trading and investing…

And you don’t need to be a “super aggressive” type of copywriter. 

You’ll learn everything you need to know about breaking into the financial industry inside the World of Financial Copywriting. Just follow along with each lesson, do your homework, and trust your instructors. 

See what World of Financial Copywriting
students are saying

- Dave Maswary

The biggest eye-opener was really how much they use screen writing in their copy. I love that. I want that for my own promos. It’s awesome.

- Mark Herdt

A big takeaway for me is definitely the Big Idea.  What may not be a big idea to me, may be to my reader (or viewer).

- Maria Urzua

There were SO many a-ha moments, but ONE that stands out to me right now is when they were discussing the “Big Idea.” 

We’ve all stressed out over discovering the big idea (sure know I have).

They mentioned that it’s more important to focus lots of time doing in-depth research from different sources and as you collect more and more data, the big idea will come to you naturally. “It always does,” they agreed. 

I’m using it as a reminder to not stress around trying to discover a big idea from the get-go, and instead digging into the research side of things before anything else.

- Michelle Popp

My biggest take-away was lead structure. 

Most of my long form writing comes AFTER spending a lot of time warming up an audience (5 day challenge, webinar, email nurture sequence) so they already know the guru, who it’s for and have an idea what’s gonna be pitched. 

Breaking down a long-form structure for cold traffic was really helpful. 

Also, Aaron DeHogg’s videos breaking down the revisions before the call were great.  Seeing how another copywriter thinks is the kind of training I’m after at this point in my career.

See what World of Financial Copywriting
students are saying

- Dave Maswary

The biggest eye-opener was really how much they use screen writing in their copy. I love that. I want that for my own promos. It’s awesome.

- Mark Herdt

A big takeaway for me is definitely the Big Idea.  What may not be a big idea to me, may be to my reader (or viewer).

- Maria Urzua

There were SO many a-ha moments, but ONE that stands out to me right now is when they were discussing the “Big Idea.” 

We’ve all stressed out over discovering the big idea (sure know I have).

They mentioned that it’s more important to focus lots of time doing in-depth research from different sources and as you collect more and more data, the big idea will come to you naturally. “It always does,” they agreed. 

I’m using it as a reminder to not stress around trying to discover a big idea from the get-go, and instead digging into the research side of things before anything else.

- Michelle Popp

My biggest take-away was lead structure. 

Most of my long form writing comes AFTER spending a lot of time warming up an audience (5 day challenge, webinar, email nurture sequence) so they already know the guru, who it’s for and have an idea what’s gonna be pitched. 

Breaking down a long-form structure for cold traffic was really helpful. 

Also, Aaron DeHogg’s videos breaking down the revisions before the call were great.  Seeing how another copywriter thinks is the kind of training I’m after at this point in my career.

Meet your Instructors and Copy Mentors

Here are a few of the instructors, copy mentors, and special guests you’ll find inside World of Financial Copywriting.

Many of these are working copywriters with CURRENT multi-million dollar promos running.

JOSHUA LEE HENRY

Joshua Lee Henry is a former mega-church pastor turned financial copywriter.

Currently, he writes for Money & Markets, one of the fastest-growing franchises at Banyan Hill. With several multimillion-dollar promos under his belt, Joshua has brought in tens of thousands of new customers for his financial publishing clients.

AARON DEHOOG

Aaron Dehoog is the Executive Publisher at Banyan Hill publishing.

In his years at this post, Aaron has taken Banyan Hill from a wobbling (by Agora standards) 6 million dollar producer to a 100 million producer.

His knowledge of the financial industry is unmatched and we are glad to have him involved in this special training.

VITALY GRINBLAT

Vitaly Grinblat has 10+ years of experience writing long-form sales letters, video sales letters, emails, and funnel optimization.

He’s written copy for a variety of internet marketing, health, and financial publishing products including Money Map Press, Elite Marketing Pro, Angel Publishing, Profits Run, Wealth Academy Publishing, Street Hypnosis Publishing, Strategic Education Technologies, and several other publishers and information marketers.

He also wrote a recent promo called “Quantum Scripts” that is currently bringing in over $2m per month.

LARRY FEIN

Larry Fein is a publisher at Banyan Hill. He oversaw the production of Next Gen Coin, the #1 front-end promo in all of Agora right now.

He’s been with Agora as a copywriter since 2006, working on hundreds of financial copywriting projects for the past 15 years.

NICHOLAS BRACK

Nicholas Brack is a 4th generation Floridian, avid cyclist and golfer, Francophile, family man, and driven entrepreneur who gets out of bed every morning knowing exactly WHY he writes copy—to add value to his clients’ projects.

With his creative team, Nicholas has generated over $100M in online sales for financial newsletters, health supplements, beauty products, info-products, online courses, and more. He loves to connect and collaborate with other writers, so ask him about the Oxford comma or the Process Communication Model for a good-natured debate.

JOHN MCCREA

John McCrea has written direct response financial copy for 19 years. The journey began in 2003 with projects for an Agora division called Taipan.

In the years that followed, he also wrote for Schaeffer’s Investment Research, The Motley Fool, KCI, and Angel Publishing.

In 2007, he was invited to be on exclusive retainer by Clayton Makepeace, where he spent four years working with one of the greats.

Then he spent four years on exclusive with Agora Financial where he helped revive one of their franchises.

And he’s had the pleasure of writing exclusively for Banyan Hill since 2016.

JIMMY PARENT

Jimmy Parent is known as “The Persuasion Scientist”. He’s a former pre-med student with a degree in radiation physics who accidentally stumbled into copywriting.

After 3 months as a new copywriter, he was quickly recruited to Agora Financial, then was pulled away to work directly with Oren Klaff in the world of pitching VCs for tens of millions of dollars.

Now, he helps other writers and business owners transform their copy by diving deeper into the mechanics of persuasion.

TIM DIERING

Tim Diering has been working in the copywriting trenches for 20 years – writing mostly for the big financial publishers at Agora.

Today, he’s a Copy Chief with Banyan Hill – one of the biggest divisions of Agora. He’s worked with many copywriters over the course of his career.

He’s a member of Kevin Roger’s private mastermind, Supergroup, and the creator of “Generating the Big Idea” a popular Copy Chief training.

CAROLYNN ANANIAN

Carolynn Ananian is a financial copywriter at Money Map Press, specializing in both customer acquisition AND retention.

She’s experienced with all stages of the customer lifecycle, from increasing cart value with new customers to saving long-time customers (and cross-selling them to new products).

The bulk of her work these days is digital marketing, but she’s also written a lot for direct mail. Her work has generated millions, even during the pandemic when finance was in the toilet.

Plus many more to come!

Meet your Instructors and Copy Mentors

Here are a few of the instructors, copy mentors, and special guests you’ll find inside World of Financial Copywriting.

Many of these are working copywriters with CURRENT multi-million dollar promos running.

JOSHUA LEE HENRY

Joshua Lee Henry is a former mega-church pastor turned financial copywriter.

Currently, he writes for Money & Markets, one of the fastest-growing franchises at Banyan Hill. With several multimillion-dollar promos under his belt, Joshua has brought in tens of thousands of new customers for his financial publishing clients.

AARON DEHOOG

Aaron Dehoog is the Executive Publisher at Banyan Hill publishing.

In his years at this post, Aaron has taken Banyan Hill from a wobbling (by Agora standards) 6 million dollar producer to a 100 million producer.

His knowledge of the financial industry is unmatched and we are glad to have him involved in this special training.

VITALY GRINBLAT

Vitaly Grinblat has 10+ years of experience writing long-form sales letters, video sales letters, emails, and funnel optimization.

He’s written copy for a variety of internet marketing, health, and financial publishing products including Money Map Press, Elite Marketing Pro, Angel Publishing, Profits Run, Wealth Academy Publishing, Street Hypnosis Publishing, Strategic Education Technologies, and several other publishers and information marketers.

He also wrote a recent promo called “Quantum Scripts” that is currently bringing in over $2m per month.

LARRY FEIN

Larry Fein is a publisher at Banyan Hill. He oversaw the production of Next Gen Coin, the #1 front-end promo in all of Agora right now.

He’s been with Agora as a copywriter since 2006, working on hundreds of financial copywriting projects for the past 15 years.

NICHOLAS BRACK

Nicholas Brack is a 4th generation Floridian, avid cyclist and golfer, Francophile, family man, and driven entrepreneur who gets out of bed every morning knowing exactly WHY he writes copy—to add value to his clients’ projects.

With his creative team, Nicholas has generated over $100M in online sales for financial newsletters, health supplements, beauty products, info-products, online courses, and more. He loves to connect and collaborate with other writers, so ask him about the Oxford comma or the Process Communication Model for a good-natured debate.

JOHN MCCREA

John McCrea has written direct response financial copy for 19 years. The journey began in 2003 with projects for an Agora division called Taipan.

In the years that followed, he also wrote for Schaeffer’s Investment Research, The Motley Fool, KCI, and Angel Publishing.

In 2007, he was invited to be on exclusive retainer by Clayton Makepeace, where he spent four years working with one of the greats.

Then he spent four years on exclusive with Agora Financial where he helped revive one of their franchises.

And he’s had the pleasure of writing exclusively for Banyan Hill since 2016.

JIMMY PARENT

Jimmy Parent is known as “The Persuasion Scientist”. He’s a former pre-med student with a degree in radiation physics who accidentally stumbled into copywriting.

After 3 months as a new copywriter, he was quickly recruited to Agora Financial, then was pulled away to work directly with Oren Klaff in the world of pitching VCs for tens of millions of dollars.

Now, he helps other writers and business owners transform their copy by diving deeper into the mechanics of persuasion.

TIM DIERING

Tim Diering has been working in the copywriting trenches for 20 years – writing mostly for the big financial publishers at Agora.

Today, he’s a Copy Chief with Banyan Hill – one of the biggest divisions of Agora. He’s worked with many copywriters over the course of his career.

He’s a member of Kevin Roger’s private mastermind, Supergroup, and the creator of “Generating the Big Idea” a popular Copy Chief training.

CAROLYNN ANANIAN

Carolynn Ananian is a financial copywriter at Money Map Press, specializing in both customer acquisition AND retention.

She’s experienced with all stages of the customer lifecycle, from increasing cart value with new customers to saving long-time customers (and cross-selling them to new products).

The bulk of her work these days is digital marketing, but she’s also written a lot for direct mail. Her work has generated millions, even during the pandemic when finance was in the toilet.

Plus many more to come!

What you’ll learn inside the World of Financial Copywriting

Here’s what you’ll learn once you join the World of Financial Copywriting:

Lesson #1: The “Secret Side Door” to Financial Copywriting

This lesson is all about why there’s so much opportunity in the financial industry and how YOU can be a part of it.

You’ll learn how writing financial copy is different, but doable, while also discovering why you do not need to be a financial expert to become a financial copywriter.

Lesson #2: How to Write A Million-Dollar Promo

During this lesson, you’ll start to dive into what makes financial funnels work and bring in the big bucks.

You’ll see exactly how Banyan Hill publishers recommend you avoid making a very common (and critical) mistake with your financial copy.

Lesson #3: How The Pros Turn Research Into Riches

It’s time to figure out who you’re writing for and how you will speak to them. This avatar has changed quite a bit recently so having an insider’s perspective, like your coaches will give you, is critical to your success.

You’ll also see how the best copywriters and publishers perform research that is thorough and effective.

Lesson #4: Creating Great Leads and Books for Financial Copy

This is where you will learn about the most important part of your copy – the lead.

In the financial copy industry there are certain rules that our experts recommend you follow and they want to show you each and every one of them in this powerful lesson.

Lesson #5: Compliance and the FTC

There are a lot of BIG do’s and don’ts when it comes to writing copy in the financial industry and our experts will share everything you need to know to pass any compliance tests.

Lesson #6: Pro Tips for Breaking Into the Industry

You’ve put in the reps and learned what it takes to write high-performing financial copy, now it’s time to get hired. This lesson is all about the steps you need to take to get hired and break into the industry.

BONUS Lesson #7: Advanced Financial Copywriting Training

Now that you’ve got a basic understanding of financial copy, it’s time to polish that diamond even further with more advanced tactics including how to continue your education and continue to grow your new career path.

What you’ll learn inside the World of Financial Copywriting
Here’s what you’ll learn once you join the World of Financial Copywriting:
Lesson #1: The “Secret Side Door” to Financial Copywriting

This lesson is all about why there’s so much opportunity in the financial industry and how YOU can be a part of it.

You’ll learn how writing financial copy is different, but doable, while also discovering why you do not need to be a financial expert to become a financial copywriter.

Lesson #2: How to Write A Million-Dollar Promo

During this lesson, you’ll start to dive into what makes financial funnels work and bring in the big bucks.

You’ll see exactly how Banyan Hill publishers recommend you avoid making a very common (and critical) mistake with your financial copy.

Lesson #3: How The Pros Turn Research Into Riches

It’s time to figure out who you’re writing for and how you will speak to them. This avatar has changed quite a bit recently so having an insider’s perspective, like your coaches will give you, is critical to your success.

You’ll also see how the best copywriters and publishers perform research that is thorough and effective.

Lesson #4: Creating Great Leads and Books for Financial Copy

This is where you will learn about the most important part of your copy – the lead.

In the financial copy industry there are certain rules that our experts recommend you follow and they want to show you each and every one of them in this powerful lesson.

Lesson #5: Compliance and the FTC

There are a lot of BIG do’s and don’ts when it comes to writing copy in the financial industry and our experts will share everything you need to know to pass any compliance tests.

Lesson #6: Pro Tips for Breaking Into the Industry

You’ve put in the reps and learned what it takes to write high-performing financial copy, now it’s time to get hired. This lesson is all about the steps you need to take to get hired and break into the industry.

BONUS Lesson #7: Advanced Financial Copywriting Training

Now that you’ve got a basic understanding of financial copy, it’s time to polish that diamond even further with more advanced tactics including how to continue your education and continue to grow your new career path.

What you get when you join the World of Financial Copywriting

Join today to get a full year of unlimited access to training from top financial copywriters, unlimited copy critiques, live workshops, an active job board, and more!

What you’ll get when you join: 

So, what’s it cost to join?

After seeing all of this, you would think that getting access to all of this training PLUS this group of experts would cost you tens of thousands of dollars, right?

Fortunately, that’s not the case.

We believe we’ve created a win-win solution for both publishers AND copywriters so we’ve decided to include this with all Copy Chief All-Access memberships.

That’s right, you can get access to the World of Financial Copywriting for as little as $149 per month.

With retainers ranging in the thousands of dollars (before lucrative bonuses and revenue-sharing deals), this is a no-brainer if you’re even remotely interested in furthering your copywriting skills… 



Don’t wait around, become a Copy Chief All-Access Member right now:

- Dave Maswary

“You get access to the best copywriters in the world here.” 

- Mark Herdt

“I’ve seen firsthand the power financial copy has to create the dream lifestyle you want.  It’s both the most competitive copy niche, and potentially, the most lucrative niche you could ever write for.  And I’m living proof that with this training and mentorship, you can experience a fair degree of success pretty early.”

What you get when you join the World of Financial Copywriting

Join today to get a full year of unlimited access to training from top financial copywriters, unlimited copy critiques, live workshops, an active job board, and more!

What you’ll get when you join: 

So, what’s it cost to join?

After seeing all of this, you would think that getting access to all of this training PLUS this group of experts would cost you tens of thousands of dollars, right?

Fortunately, that’s not the case.

We believe we’ve created a win-win solution for both publishers AND copywriters so we’ve decided to include this with all Copy Chief All-Access memberships.

That’s right, you can get access to the World of Financial Copywriting for as little as $149 per month.

With retainers ranging in the thousands of dollars (before lucrative bonuses and revenue-sharing deals), this is a no-brainer if you’re even remotely interested in furthering your copywriting skills… 

Don’t wait around, become a Copy Chief All-Access Member right now:

- Dave Maswary

“You get access to the best copywriters in the world here.” 

- Mark Herdt

“I’ve seen firsthand the power financial copy has to create the dream lifestyle you want.  It’s both the most competitive copy niche, and potentially, the most lucrative niche you could ever write for.  And I’m living proof that with this training and mentorship, you can experience a fair degree of success pretty early.”

Brian-McCarthy
Click the photo to read more...

- Brian McCarthy

"The amount you save on copy courses by doing these trainings is absurd."

Screen-Shot-2020-03-30-at-10.47.36-AM
Click to watch Jesse Eker (T. Harv Eker) share his experience with Copy Chief​

- Jesse Eker

“In Copy Chief you get access to the best copywriters in the world.”

Kyle-McNatt
Click the photo to read more...

- Kyle McNatt

"Deciding to join Copy Chief makes me feel like a genius every day and I am grateful to be here."

Brian-McCarthy
Click the photo to read more...

- Brian McCarthy

"The amount you save on copy courses by doing these trainings is absurd."

Click to watch Jesse Eker (T. Harv Eker) share his experience with Copy Chief​

- Jesse Eker

“In Copy Chief you get access to the best copywriters in the world.”

Kyle-McNatt
Click the photo to read more...

- Kyle McNatt

"Deciding to join Copy Chief makes me feel like a genius every day and I am grateful to be here."

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THE AMAZING 60-SECOND SALES HOOK THAT CREATES
AN INSTANT BOND WITH YOUR BEST PROSPECTS
PLUS: Get fill-in-the-blank templates that instantly establish “Know, Like, and Trust”
THE AMAZING 60-SECOND SALES HOOK THAT CREATES
AN INSTANT BOND WITH YOUR BEST PROSPECTS
PLUS: Get fill-in-the-blank templates that instantly establish “Know, Like, and Trust”
 
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