Ep 86: Next Level Testimonials Using A Simple Story Technique with Scott McKinstry

    In This Episode Imagine you’re thinking about buying something. You stop by the store, check a few things out, and decide “Ehh, maybe not right now…” On your way out, you see some testimonials from past customers. You think, “Huh. I wonder what this is about…” You see, most people are pros at […]

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