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Copy Chief Radio

Ep 193: The Art of The One-Sided Conversation (5-min coffee break)

   In This Episode As copywriters, mastering the one-sided conversation is a major part of our job. We assemble the people we’ll be talking ‘to’ (our customer avatars) from research, and some real-life people who match the audience, then go about constructing a very personal conversation that hopefully triggers no threat alarms at all. No […]

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Ep 188: Freelancer Uniqueness and Vulnerability with Mike Lukas

   In This Episode For freelancers, the big-picture goal is to be considered a go-to, acknowledged expert in your specialty.  To achieve this, you gotta be brave enough to put yourself out there and do some teaching, which takes professional vulnerability and a unique voice.  In this episode of Copy Chief Radio, I speak with

Ep 188: Freelancer Uniqueness and Vulnerability with Mike Lukas Read More »

THE AMAZING 60-SECOND SALES HOOK THAT CREATES
AN INSTANT BOND WITH YOUR BEST PROSPECTS

PLUS: Get fill-in-the-blank templates that instantly establish “Know, Like, and Trust”

THE AMAZING 60-SECOND SALES HOOK THAT CREATES
AN INSTANT BOND WITH YOUR BEST PROSPECTS
PLUS: Get fill-in-the-blank templates that instantly establish “Know, Like, and Trust”
THE AMAZING 60-SECOND SALES HOOK THAT CREATES
AN INSTANT BOND WITH YOUR BEST PROSPECTS
PLUS: Get fill-in-the-blank templates that instantly establish “Know, Like, and Trust”
 
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100% Secure. We Never Share Your Email

100% Secure. We Never Share Your Email