Month: July 2015

Subway’s Big Marketing Problem (And It Ain’t Just Jared)

Picture the scene around the boardroom table in Subway’s publicity office. Ashen faces trying to comprehend how to deal with the public takedown of their poster boy. Furrowed brows desperately trying to work out how to extract the brand’s image from this public relations black hole. When Jared’s home was raided by police two months …

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The Truth About Marketing - Episode 8 - How To Define Your Bat Signal Talent

Ep 8 – How To Define Your Bat Signal Talent

  [podcast_optin] Disclaimer: Every effort has been made to accurately represent our product and it’s potential. Any claims made of actual earnings or examples of actual results can be verified upon request. The testimonials and examples used are exceptional results, don’t apply to the average purchaser and are not intended to represent or guarantee that anyone …

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How to stand out from the noise — Conor McGregor

A few seasons ago, a loud mouthed NFL player — Richard Sherman — aggravated a nation and drew controversy with a post-match interview. If you didn’t catch it before, have a look here: At first glance, Sherman comes across as a brash, ignorant and unsporting meat-head, who uses his air time to settle a score. …

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